Business Plan Analysis Of Corporate Professionals Company

Services Offered by Corporate Professionals Company

The report helps in analysis of the business plan of the event management company named Corporate Professionals Company that is based in Kuwait. The main objective of the event management company is to reach the different goals that are lofty in nature and to focus on both mission and vision of the company.

The main aim and purpose of the report is to understand the business and product in an effective manner that will help in providing the management structure of the company as well. The financial analysis is required to be done as this will help in understanding the importance and goals of the business.

The structure of the report helps in understanding the different analysis of the business, market and product that will be used for the analysis of the entire business in an effectual manner. The financial analysis will help in understanding the situation and the profit and loss that will be incurred by the company in the future.

Corporate Professionals was a small business wherein they mainly dealt with providing different services to the limited number of customers in the market. However, it was seen that the market was growing on a fast pace and there were only limited services that was provided to their customers. Furthermore, Corporate Professionals tried to expand their business and started their business afresh wherein they dealt with different kind of services that will be provided to the customers. The Corporate Professionals started their business in Al-Ghunaim Tower, Kuwait.

Corporate Professionals is a small kind of event planning business that will be focusing on the corporate customers. Corporate professionals will be offering two kind of services that include product launch event planning and different kind of retreat services of training. For the different kind of retreats, the respective company will take care of the entire planning of the event along with hosting of the different training programs with the usage of corporate professionals’ strategic partners.

The entire market for the event planning is steady along with profitable in nature. Corporate Professionals will try to increase the demand for the different services in the economic downturns as well. It can be analysed that in different kind of economic downturns, the companies will still focus on launching of product and the respective company will focus on capitalizing their demand in an effectual manner. The projected rate of growth of Corporate Professionals is 95% within next three years that will help the company in gaining competitive advantage.

Market Analysis

Corporate Professionals will help in serving the different kind of corporate customers in the market of event planning. Corporate Professionals will be specializing in two different kind of niche areas that include leadership development along with launching of different products of different companies that have huge presence in the market. Furthermore, the recent trend in the corporate market has led to downsizing and this has led the different corporations are abandoning in-house solutions in favour of the outsourcing. There will be different organizations in the competitive market wherein there will be development of leadership along with development of teaming skills. These are the different kind of investment that will help in providing returns in an effective manner.

Furthermore, Corporate Professionals will help in offering event planning for the different launching of product. There are different launches of product that are the integral stage in the new product release of a company. This kind of services will help in communicating the entire public about the new introduction that the respective company has launched respective kind of product. The customers of the company will be provided with different kind of awareness about the new kind of product in the market. Corporate Professionals will help in providing complete kind of service of planning along with hosting such product release events.

Corporate Professionals will provide different services to the corporate customers wherein they will be treated as the company wherein they will be contracting to the plan of Corporate Professionals and they will host different kind of events for the company. As Kuwait is famous for different kind of shops along with malls, there will be different implementation of hosting of product launch events that will be catering to the individuals of Kuwait.

It has been noticed that for the launch of products session, the Corporate Professionals will be serving different kind of companies both small and large sized businesses that are based in Kuwait and this business will focus mainly on the market of Kuwait itself. The companies that will be using these services of Corporate Professionals will be product-based companies. Furthermore, the respective company will be offering different kind of services to the service-based companies that has a desire to announce the new service that are offering to their customers in an effectual manner.

It has been seen that in the present scenario, the competition is fierce in nature in the current scenario. Furthermore, it has been that for Corporate Professional, the majority of the event planning programs is for different kind of social events. It has been seen that there are different kind of companies in Kuwait that specialises in event planning that are social in nature. There are companies that will specializing the different kind of corporate events that deal with different kind of corporate events. Corporate Professionals need to understand the tastes and preferences of the customers in the Kuwait market that will provide the company with different essentials.

Financial Analysis

There are three other organizations that will be offering event planning specifically to different kind of corporates. These companies tend to perform such events that are general in nature that includes rewarding the employees or customers. There is no such planning of the corporate training along with events of product release. These are the different organizations that offer different kind of corporate training, however they do not provide actual training of the entire event.

CRP has focused in targeting different large organizations for the corporate retreat planning of the event. There are different kind of large companies that have proper budget and they foresight to recognize the actual value in the retreats that is corporate in nature. Furthermore, there are large corporations that uses corporate retreat as the session of training to the employees.

Corporate Professionals release the planning services at different sized companies and therefore, it is accurate for the company to hire outside professionals to do and perform the planning that is required. The target market of the company are the different sized companies that are specializing in product launch and this will be making their business more effective in Kuwait. The breakdown is done as follows:

• Private business and organizations help in making up largest portion of the client base of Corporate Professionals. The private organizations that includes different corporations host such kind of events on large scales and this helps the company in generating huge amount of revenues in one year
• Public Organizations is wherein the organizations host different kind of events every year. Corporate Professional helps in alleviating pressure of the event planning for the different public employees. The public companies can save money and give back to the entire community as well.

It can be seen that Corporate Professionals is a service business, the organization offer products that helps in aiding the customers in planning the event themselves. Corporate Professionals will mainly concentrate on two kinds of planning of event that includes the following:

• Firstly, the corporate retreat is the service provided by Corporate professionals wherein such services are typically used for different kind of reasons. The company provides training to employees wherein they will be developing skills. Furthermore, with the implementation of planning of events, Corporate Professionals will host events as well that includes different kind of places for picnic and marriages of their clients along with conducting award ceremonies.
• Secondly, the launching of the products is the other services that will be provided by Corporate Professionals. These are the different kind of events wherein the respective company will help in releasing product that will be open to individuals outside the company. The purpose of the main launch event of the product helps in creating visibility for the release that is new in nature

The management team of Corporate Professionals will be small in the beginning. Mr. X will be the founder along with the president who has a degree in Business from University of Kuwait. After the college, Mr. X spent more than six years working for a consultancy named ABC. During those years, Mr. X became quite familiar with different kind of companies along with essential players in a Kuwait business community. While working for ABC, Mr. X attended MBA program and received the MBA degree in the year 1998.

After the completion of the degree, Mr. X decided to join other consultancy to gain more training on event planning management program and hence he joined RSK consultancy. It was in RSK consultancy wherein Mr. X learnt on designing and planning different kind of events and this helped in providing confidence to Mr. X to handle different kind of business propositions. After four years, Mr. X decided to start his own business wherein Corporate Professionals was born and it was founded by Mr. X.

Management Team of Corporate Professionals

Corporate Professionals will be requiring to create different kind of policies that will help in ensuring health and safety of the individuals in an effective manner. Corporate Professionals need to implement the following in an effectual manner:

• Code of conduct is the first policy that is required to be maintained that will include the dress ethics, safety in the workplace and attendance of the individuals has to be ascertained
• Communications policy is the second policy wherein the guidelines relating to the information provided to the customers has to be provided in an effective manner
• Non-discrimination policy is the third policy that will help in protecting the rights of the employees that will include equal employment opportunity that will include age, race and disability of the individuals
• Compensation and benefits policy is the fourth policy that is required to be maintained by Corporate Professionals wherein the employees will be rewarded for performing perfect in the organization in an effective manner
• Lastly, the employment and termination policy have to be implemented in the organization as wherein the it will include the eligibility along with referrals will be included in the organizations as per the terms and conditions of the entire market

There are different kind of goals and objectives that has to be analysed and identified by Corporate Professionals as this will help and provide them with an idea of the providing best services to their target clients in the market. Corporate Professionals need to understand the different gaols of the other competitor firms in the market as this will help them in getting a proper view of their services provided to the customers in the entire market. The main objective of the respective event management company is to provide the following:

• To provide event management services that has not been experienced by the customers in the industry at an affordable rate and price
• To incorporate the research and development functions of event management company named Corporate Professionals in the company in the first six years
• To be the kind of organization that will be admired for the values along with standards to the different clients of the organization
• To achieve consistently return on the investment that will be superior to the others as to provide basis for the long-term growth of the capital
• To become the best and premiere kind of choice for the different corporates and the different events of the government for brandling and event planning

From the break-even analysis, it can be identified and analysed that the company needs to understand the different issues that are faced by the company in an effective manner. The company Corporate Professionals needs to understand the analysis in an effective manner that will help them in focusing on the items that will help them in increasing revenues.

From the above cash flow, it can be analysed that the company Corporate Professionals need to understand the dividends wherein the company has to analyse the long-term assets and liabilities requirements in an effective manner. The cash flow of the company will help in focusing more on the different kind of areas that will help the company in gaining competitive advantage in the future. The cash flow of Corporate Professionals will help in providing the different issues in the areas wherein improvement is required to be done and analysed in an effective manner.

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