Purpose of the Research
This report requires vital information that is well developed, required by the development sector in New Zealand to ensure enable it analyses and determine the level of development in the country.
The main purpose of carrying out this research is to help understand the structure and roles of organizational goals, understand and analyze the culture of the coca cola organization, to gather information that clearly indicates the viability of the organizations ethics and the climate or environment under which the organizations activities are carried out.
The method of research used in this research is content analysis. The information recorded manually in books and also electronically is analyzed manually or electronically to help give the required information of the Coca cola company in New Zealand. Being a globally recognized company, coca cola company has a large based product outlet and can only be controlled using the right organizational development procedures that are also important to enhance development.
These are the organization set objectives that are set, established and identified in relation to the organizations available resources. An organization may have written or unwritten goal depending on the style of leadership, the nature of the employees as well as other management departments and other related organization institution. Coca cola Company being one of the most developed and distributed organization globally has set goals and objectives important in ensuring that all the activities carried out are in line with a certain stipulation. Among the many goals set by the company’s top leadership some include;
- To the best beverage company in the world by providing the required drinks to the customers. That is all the beverages in the market and are from the company should be rated as the best and nothing less.
- To ensure proper customer acquisition and retention. The means by which joins the company’s membership should be maintained and enhanced in that the customers that are already acquitted to the company can be retained and attract more customers.
- Create job opportunities to the youths globally and also ensure development important to enhance the trade market.
- Offer healthy competition to the other competitors by advocating for a healthy planet importantly for development and conservation of both the health of stakeholders and the environment itself.
This is the nature by which the company’s or organizational activities are carried out. as a developed organization , the manner by which activities are carried out during performance is important and is ensured that the procedures carried out are relevant and legal to ensure there is no conflict . The legal demands by the New Zealand government states that only the legally approved and the ones that enhance development and growth of the economy will be allowed to trade in the country’s soil a factor that has been of great help to improve the organizations culture as only productive activities can be carried out. The set goals are the set of beliefs and the set procedures are the norms of the company to ensure development.
The ethics are the set code of behavior of both the leaders and the employees while climate refers to the type of environment that the organizations activities are carried out. Importantly, both the ethics and the culture are interrelated as they enhance each other. Without ethics, the organization cannot have a positive and peaceful working environment as the employees would conduct their own activities and the leaders their own a situation that may result to conflict.
1. Organization structure of the coca cola company involves both the structure of leadership and that of the employees (Argenti, 2015). The company has a board of directors that make the crucial decisions affecting the organization growth and development activities including the productivity decisions that affects the employees. The board is headed by the executive who is the main ruler and leader of the company. With other respective departments, the rate at which the company performs depends on the relevance of the various departments in within the set structure of the organization.
Procedure and Main Components of the Research
2. Formal Communication Networks
These are the means by which information is facilitated from one body of the company to the other following the right route. In Coca cola Company in New Zealand, communication is very important and ensures that the right and crucial information is passed from the leaders to the employees and also from the employees to the leaders respectively. Use of wheel and circle networks means of formal communication has been vital and ensure that the level at which information is facilitated is clear. Leaders send information to their juniors and they also get crucial information on how best to enhance the company’s productivity.
3. Lateral, upward and downward communication.
Lateral involves communication along everyone in the organization that is important to ensure that nobody is left out. Upward communication involves passage of information from the employees to the junior leaders then to the senior most leaders in the organization. While downward communication involves the information passed from the top leadership to the junior leaders and other employees. This type of communication hierarchy is important in the development of the coca cola company as it ensures that nobody is left out of the company’s activities.
Social communication theory gives a view on how information can socially improve the welfare of the people within an organization. The theory is important as it helps to shun off some behaviors while promoting others that are relevant to the organizations productivity. it helps to outline and design the framework in to which the organizations activities can be relevantly improved and enhanced towards development of the organization. Information through social marketing theory is packed and placed in a manner that it be easily accessible to the target audience.
Informal communication networks is also known as the grapevine. It’s mostly identified through the various means of conversation like messaging, mails passed on electronically or in manual forms or even through phone calls through socialization of the organizations employees. In all entities, employees have a right to communicate in whichever way and requires not to be limited by the leaders. In Coca cola company in New Zealand the means by which the employees communicate is informal important to ensure that they are solemnly responsible of their main activities. Through this, the employees are able to share crucial ideas important to improve on their performance which is also important in enhancing company’s development.
The information passed may be biased or not in the right conditions as required since the means by which it’s passed has no security on how to control the information passed. The information may be biased or distorted depending on the environment to which the information is passed.
Strategic theory of communication illustrates that the nature in which information is established and developed is in line with the set organizational goals and rules are enhanced to ensure that productivity is enhanced. The information passed or encouraged in the line of organizational development ensures that the rate at which information reflects in development follows a certain strategy and in line with the set objectives.
Organizational Goals
These are platforms enhanced to enable share business organization and can only be used in presence of network services. These include, Facebook, what sup, snap chat among many others.
This includes a private network that is owned by an organization and only used to pass information relating to the organization activities of development and also of the employees and leaders roles.
This are private gadgets that are carried along by the owners with a mission of conveying messages or information relevant to developments. the company’s information on development can be passed through them to ensure that the information of development is enhanced.
These are very important platforms that relevantly contribute to the enhancement of the organization marketing strategies important for development. Its important to ensure well enhanced measures of distributing the customers product.
Conclusion
Organization policies are very important to ensure all the set rules are followed and responsibilities carried out in the right manner to enhance achievement of the set goals. Both informal and formal communication are important to help pass information crucial for development. Effective communication technology enhances organizations development and should therefore b enhanced.
Coca Cola Company should ensure equality among all employees and effective communication to enhance its development and also good relations between the employees and the leaders.
References
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