Information Management System
A business plan for the emerging company Monet will be covered. The business plan will be planned in such a way that the plan helps in promoting the business profit and business statistics of the company. The features that help in managing the information flow between the business and the customer will be listed out. The information management system will be taken as the first feature helping in promoting the business and that will be explained in detail. Website management will be considered as the second feature which aids the business analytics to grow high and that will be proposed with the clear website requirement criteria. The assistance of social computing in business management will also be clearly explained. (Hofmann & Belin, 2011)
Information management system has developed very essential necessary due to great difficulty in company organization. Information management system is a computerized database of business information organized planned and programmed in a way that it provides the regular accounts on operation for each level of management in a business organization. The information management system is used to find the special reports and accounts from the system in an easier manner. (Peelen, 2009)
Information Management Systems is the main factor to assist and manage well-organized decision making in business organization. It provides support for,
Decision making
Finding out Problems
Coordination between the business organizations
Comparison of Business Performance
Information management system plays an important role in decision making process of any business organization. In a company, decision and condition is made on the basic of related information and it can be recovered from the information management system. (Monk & Wagner, 2013)
Information management system is supports in forming a sound relationship between every peoples of business to business through suitable replacing of information.
Information management system provides important information about the every parts of activities in business. If any issues made by the organization then the firm should follow information management system. Information helps and supports in finding out the solution of the difficult problem.
The information management system stores every previous information and data in the database record. Generally, the information management system is very much helpful for comparing the organization the business and for its performance
Applications Of Information Management System
Financial IMS
Manufacturing IMS
Financial IMS -To take a decisions in the organization, the financial information is provided by IMS.IT provides more information for managers.
Business Application Development Requirement
To integrate the financial information
To enable the financial analysis
To compare the current financial activity.
Marketing IMS
It provides the sales document. These document are provided in regular schedule. The product development, promotion, delivery, marketing research, advertising and product pricing.
Manufacturing IMS
It is used to check the products and flow of materials via the organization.
The company named Monet is planning to develop an application that promote their business. The application should be designed in such a manner that it eases the company’s management policies and help them audit company’s profit and loss and also help them maintain an active database that aids searching of information for future reference.
The website should have the following
A main page showing the details of the resort with attractive pictures.
Information about the packages can be mentioned in the main page of the website that attracts the customers.
The main page should have the link to bookings and cancellations.
The main page should also have the feedbacks of the customers who already used the resort packages.
The website should be designed with security so that the customers using their personal details will feel safe to report the information to the resort web page.
The website should be user friendly, trendy that attracts the customers which relatively promotes the business.
The website should act like the business administrator and the customer. It should deliver the data filled by the customers to the business administrator and vice versa
The website should be designed such that it can be opened in any platform.
The website should host its own transaction system else it should take user to a platform that has safe transaction system.
The website should have the link with the mobile application development having the website as the basic reference.
The website main page can display customer testimonials or a catchy dialogue that brings confidence among the customers. (Zaveri, 2009)
The cost benefit analysis is nothing but analyzing the strengths and weakness of the business requirements. The business requirements can be functional requirements, physical requirements. The cost benefit should include the information about evaluation, time, risk, investment, profit. The cost benefit analysis is applied to emerging company Monet with respect to the social computing, website development, information management and customer relationship. (Joshi & Seshagiri, 2010)
The business process and business pressure of MONET is analyzed using Porters competitive forces.
Generally, business process of includes the following
Website Development Criteria
Bench mark , Process mapping, Reengineering ,Transformation and Business process visibility
MONET should follow the general principles of business process. The company should reach the goal with in the timeline.
Company should develop its organization based on the Porter’s process.
The principles of porter’s process includes
The threat of New Entrants, Bargaining power of suppliers, Bargaining power of Buyers, Threat of substitutes and Intensity of competitive rivalry
The threat of new entrants will be high. There will be many manufacturing contractors who are available. MONET should contribute much to create marketplace open up to new entrants. However, the advertising and also building distribution stations is costly.
The bargaining control of the suppliers is very low because there are many suppliers with little differentiation available. So, MONET should have additional features. There is an increased globalization. Hence, international trade for MONET will provide more options for the retailers. (Miller & Patassini, 2005)
The bargaining power of consumers will be high because when there is an excess of retailers in the MONET market. The buyers will have very low switching costs as it is free and to switch over the customer preference.
Generally, there are no substitutes directly, but there are no alternatives for trade. MONET should provide services in such a way that, the customers gets satisfaction.
Rivalry is very much higher because there are a large number of similar organizations. But MONET should attract customers with their service. (SIPPU, 2016)
The social computing means providing more and more information to the customer about their business. It requiresw less cost and less man power to improve the business. It is used to improve the business and customer relationship. With the help of social computing, the customer feedback is reduced quickly. By using social computing, one could know the customer needs in easy and effective manner. Every human being has at least one social media. Social computing is one of best way to develop the business. It is to provide information about the ratings, facility, branches, and addresses for branch. It is used in holidays resort for many purposes
By using the social computing the advertisement is made for the resort.one could take survey in the social computing about status of resort. Some of the social networks are twitter, Facebook, Google, television, newspaper and YouTube etc.
Uses of social computing in holiday resorts
To increase Customers by creating the advertisement about the company.
To provide all the information about resorts.
To know the status of the resort in the city.
To reduce the customer feedback.
To create the plan for improving the resort with respect to customer requirement.
To provide the contact details of the resort to customer for more clarification.
It made easy booking for customer.
Cost Benefit Analysis
To monitor the other resorts facility, ratings and secrets of developments.
The resource planning for the resort should need to obtain and retain the quantity and quality of people, to be able to anticipate the problems of potential, to develop the well trained people and flexible workforces.to make the best use of resources. The worker requirements, forecast worker availabilities are the main elements of resource planning in the development of business process in resort. A transaction is a single process that changes everything. The transactions are different types. For example receipts, invoices, payment, customer orders etc. The main processing of transaction includes the collection, manipulation, editing and storage of data. The record of business are updated in the result of transaction. The transaction processing systems are many types. For example inventory control, account receivable, account payable, order entry and others. The transaction processing gives the valuable input to the many other systems in a business organization. Transaction processing plays a foundation for many other systems like decision support systems and management information systems. (Davenport & Harris, 2008)
Customer relationship management is the business interaction with the customers. CRM is only the part of the picture. Customer relationship management provides the support and services to many customers. In CRM implementation the most common benefits in the resort industry is described below. Transport journalism, planning and organizing of target operations, improving efficiency based on the sales and relation marketing, reducing cost of marketing and sales, open access and consistent exchange of information within the organization CRM is a strategy for applying the analysis to better meet the customer needs and requirements.
In the resort business development for implementing the CRM is the creating a strategy for the investment of the business process and it is targeted to get the stronger relationship with the customers. The starting point of business development of the resort should identify the customer needs, and their level of satisfaction etc. Through this process the CRM are mainly used to identify the goals of the business process in order to increase the profits, sales and long-term goals. Business needs to check the capability and skills for to meet the goals. The use of customer relationship management software for resorts must be a valuable asset. These are mainly used for to enables the promotions, special programs, services for guests. (Thewlis, 2008)
It deals with following steps (analytics, 2017).
- Decision making and Manager’s job.
- Structure for computer based decision making.
- Why the managers require information technology support?
- And also find what type of IT are required to support managers?
- The manager necessary to follow the three type of roles
- Decisional
- Interpersonal
- Informational
The decision making process is very difficult because of the following trends (Bhatt, 2015).
Business Process and Business Pressure
Improved the uncertainty in decision surroundings.
The number of substitutes are frequently increasing.
Most of the decisions are made under the time pressure.
The improvement of related business intelligence applications
The growth of infrastructure to maintain enterprise-greater business intelligence.
Organizational transformation support.
The computer based decision making will analysis following s steps.
Decision matrix
Nature of decisions
It includes classification of managerial decisions
Strategic planning
Management control
Operational cost
Problem structure
Three types of structures are used named as semi- structure, structured unstructured decisions.
A computer can supports for structured decisions
Using the Business Intelligence and Analytics is the essential for resorts management which succeeds in new environment. The business analytics also much useful for resorts management that can handle the staff labor force members (Pourshahid, Johari, Richards, Amyot & Akhigbe, 2014).
For example consider in regards to traditional advertising models of expenditure more amount of money on television, marketing, radio, etc., Rosenbaum, 2012)
10.Conclusion
The emerging company Monet’s business plan is proposed by taking in account of the details like cost benefit analysis, Porter’s completive forces model and Value Chain model. The plan is proposed in such a way that it promotes the company’s business statistics. The features like information management system, web application development ,social computing are considered as the main features that aids the business to reach the highest position in the business world. The information management system is explained in a elaborate manner. Web development criteria are also explained in detail. The assistance of social computing in business enhancement is also listed out. It is recommended that the company can provide effective holiday packages that attract the customers. It is also recommended that the company can have link with some popular websites that brings the company in notice of the customers who are not aware of the company till that time.
References
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Pourshahid, A., Johari, I., Richards, G., Amyot, D., & Akhigbe, O. (2014). A goal-oriented, business intelligence-supported decision-making methodology. Decision Analytics, 1(1).
https://dx.doi.org/10.1186/s40165-014-0009-8
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Social Computing: The Business Value of Collective Intelligence by Michael Chorey, Chris Colvin, Bob Das, Thomas Krofta, Markus Sprenger –
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