Background of Lend-Lease Construction Company
Question:
Identify and discuss HR planning and recruitment in a particular sector of the labour market. Select an industry (or specific organisation) as the case study for your report.
The report takes into consideration lend-lease Construction Company. It elaborates the challenges that are faced by the company at the time of recruitment and selection of the candidates. The report gives focus on the drawbacks of the challenges and also the effective strategies are taken into consideration, so that the activities can be conducted effectively. The lend-lease group is one of the largest construction, infrastructure, and property based only (Järvalt and Randma-Liiv, 2010). The company is located in Sydney, Australia. The activities of the organization expanded in America. The company conducts the activities in more than 40 countries globally. Large building projects are taken into consideration that helps to operate the activities of the organization in an effective manner.
The company has the main role in the construction company. The lend-lease group also consists of the businesses that operate on the global basis like management of the property, infrastructure development and also apartment development. The company also takes into consideration innovative technologies and also venture capital investment (Aswathappa, 2013).
The land lease construction company is not only responsible to evaluate the job outlooks but gives focus on the recruitment process that helps to satisfy the needs and wants of the employees who are conducting their day to day operations. It also evaluates the behavior, activities and also the performance of the employees. Lend-lease gives emphasis to consider proper strategies and approaches related to recruitment, so that operations can be conducted effectively (Sparrow et al., 2016). The process of recruitment consists of the capability of the workers to work with full dedication and also the employees who give focus on conducting the activities in an efficient manner. The recruitment process is conducted so that proper evaluation can be done of the capability of the employees. The efficiency and success of the organization depend on the activities conducted by the employees. Only the candidates who are potential enough can help the organization to accomplish goals and objectives in an effective manner (Gkiontsi and Karanika-Murray, 2016).
The selection process in many companies is done so that proper evaluation can be made by checking references and also testing the information of the candidates. Labor supply is also one of the essential factors necessary for the organization. It gives emphasis on the demand and supply of the labor policy and also the records are maintained in a proper way. Lend-lease has faced many challenges at the time conducting the labor worker force process. The challenge for the organization is to analyze that number of labors are conducting their activities in the organization and also to analyze the shortage of labor supply due to ineffective demands (Kakuma et al., 2011).
The image of the organization plays a great to enhance the sale of the products and services in the market. Every organization tries to maintain the proper image of the organization in the market. It is one of the challenges for the organization to have a proper image in the market. Lend Lease try to minimize the challenges by giving emphasis on proper strategies. The organization does not offer fair compensation and remuneration to the workers; this creates a serious problem to attain success in the market. Thus, it gives direct impact on the image of the organization in the market.
Importance of Recruitment Strategies
This issue consists of age, sex, education and marital status of the individual. Sociological factors are considered as a challenging and also have various qualities like values, interests and also the household status. A group that is based on the demographic traits consists of the individuals under the age of 30 years and also who are interested towards managing the environmental issues. Socio demographic factors give direct impact on the poverty and also on the financial health care that analyzes the people who are disabled. The demographic issues by taking into consideration the lend-lease company will be discussed below:
The organization focuses on the workers who are capable to conduct the activities in the organization. The workers also check the age and knowledge possessed by the workers who are working in the organization. If the workers are efficient and have proper knowledge of the work, then there are selected to conduct the activities of the organization. The age of the workers is important to be considered when the selections of the candidates are made. The workers who are conducting the activities in the organization are experienced enough and help the company to accomplish goals and objectives. They give focus on enhancing the demands of the consumers. It is essential for the organization to give focus on the health of every individual that helps to conduct proper actions in the proper way (Farndale et al., 2010).
Lend-lease is conducting the activities for a long time. It is evaluated that the growth and development are attained. The company creates a strategy that helps to motivate the employees who are working in the organization. The organization gives emphasis to the younger people if the comparison is made by taking into consideration older employees. The organization should give focus on recruiting the candidates who are old as they possess more experience as compared to fresher. It will help to save time and also to help to operate the activities in a correct manner. So it is essential to appoint those candidates who are conducting the activities in an efficient manner. It is essential to have efficiency in the work, as it helps both employee and organization to enhance the growth in the market (Howe-Walsh et al., 2010).
As the market changes day by day it is important for the organization to give focus on appointing the candidates who are capable of conducting the day to day activities. The lend-lease company takes into consideration proper diversification that conducts on the large scale and only in the country. The company should try to plan proper strategies so that the business can be expanded globally. The organization should also give focus on enhancing the culture of teamwork so that the issues related to diversity can be minimized. It offers the organization an opportunity to conduct the activities in a comfortable environment. The organization should also offer proper diversity training so that the employees can reduce the cross-cultural differences globally. It will help to minimize the mistakes done by the workers at the time of conducting the activities or operations of the business (Chelladurai and Kerwin, 2017).
Challenges Faced in Recruitment and Selection
The proper strategies should be taken into consideration. The organization should try to analyze the records on a timely basis. This will assist to resolve the problems related to labor supply. They should properly organize the seminars so that suitable candidates can be selected. Also, job consultancies should also be considered. This will assist to choose best candidates and will also minimize the chances of the labor supply (Storey, 2014).
The company should also give emphasis on selecting the task according to the employees of the organization. This will help to conduct the activities effectively and also the time is saved properly. This will give direct impact on the growth of the organization. The company should also consider and analyze the records so that goals and objectives can be accomplished. This will assist to evaluate the requirements of the employees (Bratton and 2012).
If the proper strategy is planned for the workers then the activities can be operated smoothly. Recruitment in the company is conducted on the daily basis so that suitable candidate can be selected for the work. Since the company is conducting the activities from last 56 years, hence it takes into consideration the workers according to the requirements. All the activities are considered by the human resource department. The overall success and development depend upon the human resource department. In lend-lease, human resource department gives focus on the recruiting, selecting and other essential tasks (Armstrong and Taylor, 2014).
The goodwill or the image of the organization depends upon the activities considered by the company. The organization can choose suitable candidates and also ask for more efforts. This will helps to maintain the proper image in the market. The organization should also enhance their contacts so that the competition level can be maintained. It will not only help to conduct strategic plans but also analyze the requirements of the consumers (Marler, 2009).
It is one of the best strategies to minimize the challenges of the recruitment and selection in the organization. The identity as an employer brand is taken by every employee who is conducting the routine activities of the organization. In the lend-lease company, the employer branding is considered as a strength that helps to grow in the market. The organization should also try to reach the capable individuals so that the requirement of the organization can fulfill.
It is also important to promote various seminars and also the events that are reaching distinct places. The activities of the employer should consider the overall performance and also the success of the organization. The company should give focus on choosing candidates who can help to attain success effectively. The company sets the reputation and also provides suggestions to choose the right employees for the organization (Marchington et al.., 2016).
Advertising is considered so that the consumers can be attracted towards the products and services offered by the company. So the company should give focus on promoting effective advertisements and brand strategies so that the competitive advantage can be achieved. The company should promote the name of the company by publishing it in the business magazines, newspapers and also on television so that the awareness can be enhanced and company can grow effectively (Pereira and Anderson, 2012).
Conclusion
By analyzing the report it is concluded that human resource department is one of the important factors that should take into consideration, so that growth and profitability can be attained. It is essential for the organization as it helps to enhance the contacts globally. The employees of the organization should also conduct the activities in a proper manner so that the strategies can be improved. The organization should give emphasis to the diversities, employees and also on proper advertisement strategies. The activities should be conducted according to the Demographic conditions. The main focus of the organization should be on the profits and also on revenue.
References
Armstrong, M., & Taylor, S. (2014). Armstrong’s handbook of human resource management practice. Kogan Page Publishers.
Aswathappa, K. (2013). Human resource management: Text and cases. Tata McGraw-Hill Education.
Bratton, J., & Gold, J. (2012). Human resource management: theory and practice. Palgrave Macmillan.
Chelladurai, P., & Kerwin, S. (2017). Human resource management in sport and recreation. Human Kinetics.
Farndale, E., Scullion, H., & Sparrow, P. (2010). The role of the corporate HR function in global talent management. Journal of world business, 45(2), 161-168.
Gkiontsi, D., & Karanika-Murray, M. (2016). Dealing with economic and demographic challenges: Workplace innovation practices as a timely and effective response to older workers’ needs. European Journal of Workplace Innovation, 2(1).
Howe-Walsh, L., & Schyns, B. (2010). Self-initiated expatriation: implications for HRM. The International Journal of Human Resource Management, 21(2), 260-273.
Järvalt, J., & Randma-Liiv, T. (2010). Public sector HRM: the case of no central human resource strategy. Baltic Journal of Management, 5(2), 242-256.
Kakuma, R., Minas, H., van Ginneken, N., Dal Poz, M. R., Desiraju, K., Morris, J. E., … & Scheffler, R. M. (2011). Human resources for mental health care: current situation and strategies for action. The Lancet, 378(9803), 1654-1663
Marchington, M., Wilkinson, A., Donnelly, R., & Kynighou, A. (2016). Human resource management at work. Kogan Page Publishers.
Marler, J. H. (2009). Making human resources strategic by going to the Net: reality or myth?. The International Journal of Human Resource Management, 20(3), 515-527.
Pereira, V., & Anderson, V. (2012). A longitudinal examination of HRM in a human resources offshoring (HRO) organization operating from India. Journal of World Business, 47(2), 223-231.
Sparrow, P., Brewster, C., & Chung, C. (2016). Globalizing human resource management. Routledge.
Storey, J. (2014). New Perspectives on Human Resource Management (Routledge Revivals). Routledge.
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