Hotel Description
Country |
Bolivia |
City or Town |
Santa Cruz de la Sierra |
Hotel Name |
Hampton by Hilton |
Hotel Brand |
Hilton |
Hotel Type |
Resorts |
Number of rooms |
72 Guest rooms |
Number of F&B outlets |
2 |
Number of Conference/ Event rooms |
1 |
Hampton by Hilton Hotel is a brand of hotels trademarked by Hilton. The Hilton hotels are owned by the Blackstone Group. The Hilton hotel is situated at Santa Cruz de la Sierra, Bolivia. The Hampton by Hilton is situated at an ideal location and has convenient access to the attractions in the city. Hampton by Hilton is one of Bolivia’s largest hotel conventions. The hotel is within the walking distance of the two biggest malls in the city. It takes 30 minutes to the ViruViru airport from the hotel. The hotel venue is spread over 4,000 sqm of floor space which is enough to accommodate 3,000 delegates across four floors. The hotel also hasa beautiful space for meeting and events. The hotel features a restaurant and a bar. There is also a business center for the convenience of guests (Lee, Hampton &Jeyacheya, 2015).
The unique selling proposition (USP) differentiates hotel from it’s competitors. It is a factor which differentiates the product from competitors. The hotel is run by an experienced management which is it’sUSP. The management of the company focuses on the technical innovations in order to improve customer experience and constant up gradation of the business process. The management maintains good employee retention. The management makes better use of technology to conduct smooth operations of the business.
The guest room at Hilton offers comfort and convenience. The guests can enjoy views from the high rise tower and can choose bright rooms in the tower. The guests can enjoy their stay in the contemporary room with a city view. There are six types of guestrooms offered by the hotel given below:
King deluxe room with city view: The guests can relax in the deluxe guest rooms which are 5 square meters larger than the standard room along with a terrace (Lanzer, Carvalho&Mazzoni, 2017). The room contains a king-sized bed.
King deluxe rooms with private terrace: These rooms have more space, geothermal pool, private terrace and soundproof windows. The guests can watch satellite channels on the 37 inches led TV.
Queen deluxe room with working desk: Such rooms are 5 square meters larger than the standard room with a thermal pool. The room features a queen size bed along with the work desk and WiFi access. The satellite channels can be watched on the 37-inch LED TV.
Queen Guestroom with working desk: These rooms have space, city view, high floor, workstation, LED TV and soundproof windows. The room comprises a work desk and WiFi access. The bathroom is equipped with bathtubs and shower (Stankovi?, 2017). Two adults and one child can sleep on the rollaway bed.
Twin deluxe room with sofa and city view: The rooms have a private terrace with soundproof windows. These rooms are larger than the standard rooms with a terrace overlooking the city. The room features two beds, a sofa, a work desk and Wl-Fi access (Kátay&Rátz, 2016).
Twin guest room located at pool level: The guests can relax in the high flour guest room with two beds and view of the Sydney with a work desk and Wi-Fi access. The bathroom of these rooms is equipped with a contemporary bathtub.
Unique Selling Proposition of Hampton by Hilton Hotel
The front office manager can do more to connect with the guests during the stay over of the guests:
- The manager can bring super convenience to their guests by skipping the check in and check out queues who visit frequently. This work alleviates the considerable work from the front desk and allows staff to focus on more face to face interactions.
- Hampton by Hilton can provide cab ordering service next to the exit. So that guests press one button on the way out with no hassle (Tran, Barbosa, Maisel&Zedonek, J2017).
- The hotel can provide personalized safety and security measures for the different guest files such as women, children,and elders. The human technology has the main role in providing better safety but the human touch is still given more importance by the guests.
Yungas road: Yungas road is the world’s most dangerous road which runs from La Paz to Bolivia’s Amazon rainforest region (Zamora, 2018). The danger of the Yungas road makes it a popular tourist destination. The road was built in the 1930s during the Chaco War. It is the favourite destination for the mountain biking enthusiasts. There is sixty fourkilometres continuous downhill riding. There are tour operators who cater to the activity, provide information, guidance, transport and equipment (Pirnar, 2016).
Oruro carnival: It is a religious festival which is taking place over 200 years in Oruro, Bolivia. The Carnival of Oruro is declared as the Bolivian folktale capital. The Oruro carnival is the festival of different customs. The carnival represents religious symbolism and different cultures with a moving devotion. The carnival is actually an illustration of the struggle of good against the evil and the triumph of the army of angels (Schuckert, Liu & Law, 2015).The carnival is a festival full of color and rhythm. The children dress in costumes to participate in parades and play.
Lake Titicaca: The lake Titicaca is Bolivia’s most beautiful and treasured landmarks. It is the world’s highest navigable lake in the world. The travelers soak in the stunning views of Lake Titicaca. The travelers can take a boat trip from Copacabana to Isla Del Sol and can feel the absolute greatness. The ancient Inca can be discovered throughout the island and Aymara villagers busy farming the land and inclining to the sacred sites.
Sajama national park: The Sajama national park is located in the Oruro department of Bolivia. It is a national park and home to the indigenous people known as Aymara. The park comprises unique cultural artifacts and ecological wonders which makes it an exemplary location for ecotourism. The park also has different indigenous plants and animals and is continuing to converse great ecological importance (Villarroel, et. al. 2014). The park is managed under the co-administrative approach. The park is home to the many species.
The hotel can generate extra revenue from the guests who visitthe OruroCarnival as a hotel can provide a guide to the festival who will introduce the culture of the city. The hotel can arrange tickets for it’s guests and can secure it’s margin. The hotel can also provide cab facility to the guests to drop guests at the carnival venue and can generate extra revenue (Jugmohan, Spencer &Steyn, 2016). The hotel can also make extra revenue by providing personalized services related to the carnival which helps to attract more guests. The hotel can provide free vouchers which help to retain customers for a long time.
Bolivia has many awesome sights to offer travelers. The travelers can climb snow-capped mountains, explore caves, pass through jungles, visit sand dunes and much more. The transports as a tourism attraction in Bolivia are:
Cable car: The cable car is popular for both locals and tourists. There are four lines of cable cars in La Paz. They provide discounts for the students, seniors and disable people. The cable car offers an amazing view of the city and a person can fly above the massive congestion. The cable car also goes up to the Christ statue in Cochabamba.
Accommodation operations
Trufis: The trufis are nor taxi nor a bus but something in between. The trufis go from one destination to another usually from the city to smaller towns. These have a signboard on the dashboard which represents where they are going.
Motorcycles: there are lots of local driving motorcycles in Bolivia. There are some routes which offer this option to the travelers. It is a beautiful option to view countrysides as well as tourist attractions(González, 2016).
Hampton by Hilton, Santa Cruz de la Sierra, Bolivia
Dear XYZ,
I am writing to minimize the impact on the environment in the areas of power conservation, recycling and water conservation. The power can be saved by avoiding overheating bedrooms and the corridor areas. The heating and cooling systems should be avoided simultaneously. The hotel should use low energy lighting. Hampton by Hilton can recycle stain tablecloths into napkins, aprons,and neckties. The hotel can also make laundry nags from the retired sheets. The hotel can save water by installing a toilet tank fill diverters (HerbasTorrico, Frank &ArandiaTavera, 2018). It can save about 75% of a gallon of water per flush. The hotel can also shift to the waterless laundry machines which can save eighty percent of hotel water usage. I look forward to involving the local community of Bolivia in the environmental education programmes. It is requested to the hotel to response for the above information. The hotel should make no waste policy where, organisation would donate the extra food to below poverty line people or animals. Hotel should use different choice of measures such as; maintaining benchmark for keeping high quality. It can also sponsor the events by celebrities to engage the local community.
Yours sincerely,
XYZ
References
González, A. (2016). Dancing the New World: Aztecs, Spaniards, and the Choreography of Conquest.By Paul A. Scolieri. Austin: University of Texas Press, 2013. Pp. xii, 205.Bibliography.Index.Illustrations.$55.00 hardcover. The Americas, 73(1), 100-102.
HerbasTorrico, B., Frank, B., &ArandiaTavera, C. (2018). Corporate social responsibility in Bolivia: meanings and consequences. International Journal of Corporate Social Responsibility, 3, 1-13.
Jugmohan, S., Spencer, J. P., &Steyn, J. N. (2016). Local natural and cultural heritage assets and community based tourism: challenges and opportunities: tourism. African Journal for Physical Activity and Health Sciences (AJPHES), 22(1-2), 306-317.
Kátay, Á.,&Rátz, T. (2016). Geographical distribution of hotel chains. The Routledge Handbook of Hotel Chain Management, 41.
Lanzer, R. M., Carvalho, R. G. A., &Mazzoni, A. C. (2017). The Intersections Between Lacustrine Wildlife Tourism and Conservation: Scientific and Educational Opportunities in the Brazilian Southern Lakes. In Wildlife Tourism, Environmental Learning and Ethical Encounters (pp. 57-69). Springer, Cham.
Lee, D., Hampton, M., &Jeyacheya, J. (2015).The political economy of precarious work in the tourism industry in small island developing states. Review of International Political Economy, 22(1), 194-223.
Pirnar, I. (2016). Economic impacts of hotel chains on host destination. In The Routledge Handbook of Hotel Chain Management (pp. 109-119).Routledge.
Schuckert, M., Liu, X., & Law, R. (2015). Hospitality and tourism online reviews: Recent trends and future directions. Journal of Travel & Tourism Marketing, 32(5), 608-621.
Stankovi?, M. (2017).International Franchising in the Hotel Industry. FactaUniversitatis, Series: Economics and Organization, 415-426.
Tran, X., Barbosa, D., Maisel, J., &Zedonek, J. (2017). Influence of attachment theory on hotel service for specific customers. Anatolia, 28(1), 69-79.
Villarroel, E. K., Mollinedo, P. L. P., Domic, A. I., Capriles, J. M., & Espinoza, C. (2014). Local management of Andean wetlands in Sajama National Park, Bolivia: persistence of the collective system in increasingly family-oriented arrangements. Mountain Research and Development, 34(4), 356-368.
Zamora, M. A. R. (2018). Deforestation in the Bolivian Amazon: The Case of the El Choré Forest Reserve in Santa Cruz Department. In The 21st Century Fight for the Amazon(pp. 57-70). Palgrave Macmillan, Cham.