Background
Title Tier One Suppliers Insurance Group project management Project Sponsor TOSIG Director is the Project Sponsor Background TOSIG offers insurance to the Tier One Suppliers. The insurance is offered basically on the improvements like stockyards, storage silos, fencing and machinery. The agents of TOSIG visit the clients at a five years interval. They inspect property of the clients and update those. However, TOSIG is currently facing issues regarding the clients and the agents. They are struggling to manage the clients and the agents. They have planned to upgrade their existing information system. The new customer management system will help them to manage the business activities, agents as well as the clients. The project report will explain about the upgrade of customer relation management system. Goals
Scope TOSIG decides to develop an enterprise system. TOSIG management team will provide them with tablets. The newly updated system will help the agents and will save their precious time. Previously they invested a lot of time entering the details of the clients. TOSIG will provide the agents with the laptops, tablets and the smartphones. The tablets provided to them will contain the details of the customers. The agents will not have to take the stress of entering the details into the system instead they can be able to spend time discussing with the clients regarding the insurance policies. TOSIG in this can enhance their productivity. Also, they can be able to keep track of the agents’ data and the clients’ data all the time. The overhead costs will get enhanced with the assistance of the new system. Key Stakeholders Resource Name Database Developer Business Analyst Software Developer Project Manager Trainer Feasibility Analysis Project Milestones Task Name Expected Start Customer Relation System Mon 07-05-18 Milestone 1: Completion of CRM Development, CRM Software Testing Wed 11-07-18 Milestone 2: Completion of Setting Up Of Database Mon 13-08-18 Milestone 3: Completion of Project Thu 20-09-18 Project Budget Task Name Cost Customer Relation System $30,880.00 Requirements Definition $880.00 Feasibility Analysis $11,200.00 Selection of Vendor $1,000.00 Designing System $2,256.00 Data Preparation and Cleansing $1,232.00 CRM Development $1,408.00 CRM Software Testing $1,760.00 Milestone 1: Completion of CRM Development, CRM Software Testing CRM Software Testing $0.00 Setting Up Database $5,712.00 Storing Clients’ data in the Database $1,120.00 Connecting Database to the Cloud Server $2,352.00 Milestone 2: Completion of Setting Up Of Database $0.00 Training $4,200.00 Go-Live Activities $1,232.00 Milestone 3: Completion of Project $0.00 Constraints, Assumptions, Risks and Dependencies Constraints The project manager will conduct the feasibility analysis and will prepare a project plan. The project plan will contain the details of implementation of the customer relation management system The new system will be connected to the cloud server. TOSIG will have to spend heavy to host the application on the cloud server. They will arrange the budget for the project. The stakeholders associated with the implementation of the project will have to take the responsibility to submit the project within stipulated deadline Assumptions The project is expected to complete the scheduled budget and the deadline. The project manager will conduct the feasibility study. TOSIG must analyse the benefits of the new system. The updated system will help them to reduce the overhead costs. They can hope that the new system will help them to conduct the Risks and Dependencies The agents have some issues with the software. TOSIG will have to pay for the cloud server on monthly basis and yearly basis. Approval Signatures [Name], Project Client [Name], Project Sponsor [Name], Project Manager |
Tier One Suppliers Insurance Group is known to offer insurance to Tier One Suppliers. The insurance is offered on improvements like machinery, stockyards, buildings, storage silos and the fencing. TOSIG is currently struggling to manage the agents and the clients. That is why they have planned to upgrade their existing information system. The new customer relationship management will help TOSIG to serve the customers better. The business operations will be carried out over the cloud platform. TOSIG can be able to monitor the business activities. They can monitor the agents’ activities as well. The new upgraded information system will root out the risks associated with the business. TOSIG can carry out the operations efficiently and effectively. The cloud platform will help the agents to work while travelling through the vehicle. He agents can spend less time in the office and can focus more on the productivity. TOSIG can close some physical offices and in this way, they can curb the overhead costs.
Task Name |
Duration |
Start |
Finish |
Predecessors |
Resource Names |
Cost |
Customer Relation System |
99 days |
Mon 07-05-18 |
Thu 20-09-18 |
$30,880.00 |
||
Requirements Definition |
5 days |
Mon 07-05-18 |
Fri 11-05-18 |
Business Analyst |
$880.00 |
|
Feasibility Analysis |
6 days |
Mon 14-05-18 |
Mon 21-05-18 |
1 |
Project Manager,Feasibility Analysis[1] |
$11,200.00 |
Selection of Vendor |
5 days |
Tue 22-05-18 |
Mon 28-05-18 |
2 |
Project Manager |
$1,000.00 |
Designing System |
6 days |
Tue 29-05-18 |
Tue 05-06-18 |
3 |
Business Analyst,Project Manager |
$2,256.00 |
Data Preparation and Cleansing |
7 days |
Wed 06-06-18 |
Thu 14-06-18 |
4 |
Business Analyst |
$1,232.00 |
CRM Development |
8 days |
Fri 15-06-18 |
Tue 26-06-18 |
5 |
Software Developer |
$1,408.00 |
CRM Software Testing |
10 days |
Wed 27-06-18 |
Tue 10-07-18 |
6 |
Software Tester |
$1,760.00 |
Setting Up Database |
14 days |
Wed 25-07-18 |
Mon 13-08-18 |
Database Developer |
$5,712.00 |
|
Storing Clients’ data in the Database |
7 days |
Wed 25-07-18 |
Thu 02-08-18 |
8 |
Database Developer |
$1,120.00 |
Connecting Database to the Cloud Server |
7 days |
Fri 03-08-18 |
Mon 13-08-18 |
10 |
Database Developer,Software Developer |
$2,352.00 |
Training |
21 days |
Tue 14-08-18 |
Tue 11-09-18 |
11 |
Trainer |
$4,200.00 |
Go-Live Activities |
7 days |
Wed 12-09-18 |
Thu 20-09-18 |
13 |
Software Developer |
$1,232.00 |
Tier One Suppliers Insurance Group is an insurance company that offer insurance to Tier One Suppliers on the improvements like the machinery, storage silos, stockyards and the buildings. The insurance for crops is offered by TOSIG. TOSIG is conducting business for around 65 years. They have 150 agents in the field. The company underwrite insurance on y6.7 billion dollars’ worth of risk. TOSIG manages offices in the regional Tier One Supplying areas. They take the strategy of maintaining the existing customers and enhance the number of insurance products to the clients. They want to enhance the business growth by increasing the sales of insurance to small enterprises as well as the medium enterprises in the regional areas.
TOSIG agents arrange a site visit for the clients at five years interval. After the five years, the clients confirm all the items’ details they are insuring. The agent inspects all the property that has been insured and enters the information. If the client wants some change, they propose the changes. The agents make all the amendments accordingly.
However, TOSIG is facing several issues. TOSIG can sell kore insurances, but they are missing the opportunities as the agents if TOSIG does not have the ability to receive the report in the field. The agents spend most of the time in the office entering the data in the system. TOSIG has concerns regarding the high risks clients and the low risks clients. TOSIG is also concerned that their agents are arranging the visits and they are the offering the insurance where it is required to manage the insurance risks. Also, the company is facing the issues related to vehicles, Blackberry telephone and laptop with insurance dongle.
Goals
TOSIG, for this reason, has planned to upgrade the existing information system. TOSIG decides to initiate a new customer relationship system. The management of TOSIG decides to hand over the tablet, mobile and laptops to the agents. The tablets, mobiles and the tablets will contain all the necessary information of the agents. All these systems- laptops, mobiles and the tablets will be integrated with TOSIG systems. The systems will be connected to the cloud server. In this way, TOSIG can keep track of the agents. The clients’ details will be stored in the database and the database server. If TOSIG agents update the details of the clients in the tablets, the information of the clients will be updated automatically in the cloud. Thus the agents will not have to update the system and the database manually. They will not have to invest much time in the office instead they can devote their time in business deals with the clients. TOSIG can minimise the overhead costs. TOSIG can monitor and control the clients and the agents with the new customer relation system. The agents have some issues with the new system. However, they should know that the new system will facilitate them and will ease their pressure. The new customer relation system will offer them, long-term benefits. The management board decides to spend $10000 for conducting the feasibility study to investigate about the system. The project manager will analyse the pros and cons associated with the system.
TOSIG offer insurance to the Tier One Suppliers mainly on the improvements like fencing, storage silos, and machinery and stockyards. The client is expected to visit clients after every five years interval. It is the responsibility of the agents to inspect the property and update the information of the clients. However, TOSIG is facing issues while handling the clients and the agents. TOSIG is missing the opportunities to sell more insurance as the agents do not have the desired capability to receive the report in the field. The agents spend most of the valuable time entering data into the system rather they should spend dealing with the clients. The managers are also concerned about the risk clients. According to them, the higher risk clients received more and more visits. The low risks clients must be received considerably fewer visits. TOSIG is also facing another issue. TOSIG is also concerned that their agents are arranging the visits and they are the offering the insurance where it is required to manage the insurance risks. The clients are struggling with the vehicle, laptops with the wireless dongle and the Blackberry telephone.
Scope
They decide to upgrade the information system. They need to start a new customer relationship system. The management team of TOSIG will provide them with tablets. The agents with the assistance of the new customer relationship system can be able to reduce the amount of time of entering the data into the system. TOSIG decides to provide them with laptops, smart phones and the tablets. The tablets will contain all the necessary detailed information about the clients. The tablets, laptops as well as the smart phones will be connected to the cloud database and the cloud server. The clients’ details will be updated automatically. Therefore, the agents will not have to enter the clients’ details and will not have to spend time in the office. Instead they can spend time discussing with the clients about the insurance. TOSIG can increase their productivity with the help of this approach. The new customer relation system will reduce the overhead costs. The agents have some issues, but they must know that the new system will provide benefits in the long run. TOSIG is ready to invest $10000 to conduct the feasibility study of the system. The project manager will analyse the risks and will prepare a project plan.
Task Name |
Start |
Stakeholders |
Acceptance Criteria |
Customer Relation System |
Mon 07-05-18 |
||
Requirements Definition |
Mon 07-05-18 |
Business Analyst |
The requirements specifications for the customer relation system will be carried out by the business analyst |
Feasibility Analysis |
Mon 14-05-18 |
Project Manager |
Feasibility system for the system will be conducted by the project manager |
Selection of Vendor |
Tue 22-05-18 |
Project Manager |
The best cloud vendor who can suit the business will be elected by the project manager |
Designing System |
Tue 29-05-18 |
Business Analyst,Project Manager |
The detailed design of the system is planned by both project manager as well as the business analyst |
Data Preparation and Cleansing |
Wed 06-06-18 |
Business Analyst |
Both data preparation and data cleansing can be carried out by the business analysis |
CRM Development |
Fri 15-06-18 |
Software Developer |
CRM development will be performed by the software developer |
CRM Software Testing |
Wed 27-06-18 |
Software Tester |
The Software Tester will perform the CRM Testing |
Setting Up Database |
Wed 25-07-18 |
||
Storing Clients’ data in the Database |
Wed 25-07-18 |
Database Developer |
Database Developer will take the initiative to store data in the client’s database |
Connecting Database to the Cloud Server |
Fri 03-08-18 |
Database Developer,Software Developer |
Both software developer as well as the database developer will connect database to the cloud server |
Training |
Tue 14-08-18 |
Trainer |
The trainer will be appointed for providing the training |
Go-Live Activities |
Wed 12-09-18 |
Software Developer |
The software developer will perform the go-live activities |
The risks, assumptions associated with the upgrading the system is as follows-
Assumptions and Risks
Public cloud is less expensive compared to the private cloud
The project compliance needs, management efforts as well as the upgrades to aid performance makes the cloud platform much more costly. The public cloud cost is not taken into consideration at the time of customising the applications. TOSIG will have to pay heavy to adopt the cloud computing system, or he upgraded customer relation system. Therefore, it is a great risk.
The cloud is comparatively less expensive compared to the on-premise computing
Every organisation comes with a different combination of factors that creates an impact on the evaluation of the on-premise deployment and cloud service provider or a combination. TOSIG will have to bear the cost of the security testing and validation of the system, redundancy and the backup, 24×7 supports. Thus it is a risk.
Building native cloud apps for the cloud
TOSIG must carry out the feasibility test; the feasibility test will let them know what their intentions and the assumptions are. TOSIG will have to use the cloud platform wisely; they must build the cloud apps accordingly. Thus it is a risk, they will have to know the potential benefits of cloud platform and must use it appropriately.
Key Stakeholders
Constraints
The project manager will carry out the feasibility analysis and he is responsible to prepare the project plan. The project plan will have the details of implementation of the customer relation management system. TOSIG will host the new customer relation system to the cloud server. However, they will have to spend heavy to host the application on the cloud server. They will arrange the budget for the project. The stakeholders of the project will have to take the responsibility to complete the project within the deadline and the budget.
Stakeholder list
Resource Name |
Type |
Database Developer |
Work |
Business Analyst |
Work |
Software Developer |
Work |
Software Tester |
Work |
Project Manager |
Work |
Trainer |
Work |
Feasibility Analysis |
Material |
Conclusion
The customer relation system is about to bring several benefits to TOSIG. TOSIG decides to provide them with laptops, smart phones and the tablets. The tablets will contain all the necessary detailed information about the clients. The tablets, laptops as well as the smart phones will be connected to the cloud database and the cloud server. The clients’ details will be updated automatically. Therefore, the agents will not have to enter the clients’ details and will not have to spend time in the office. Instead they can spend time discussing with the clients about the insurance. TOSIG can increase their productivity with the help of this approach. The new customer relation system will reduce the overhead costs. The agents have some issues, but they must know that the new system will provide benefits in the long run. TOSIG is ready to invest $10000 to conduct the feasibility study of the system.
References
Anshari, M., Alas, Y., Yunus, N., Sabtu, N.I. and Hamid, M.H., 2015. Social customer relationship management and student empowerment in online learning systems. International Journal of Electronic Customer Relationship Management, 9(2-3), pp.104-121.
Ascarza, E., Ebbes, P., Netzer, O. and Danielson, M., 2017. Beyond the Target Customer: Social Effects of Customer Relationship Management Campaigns. Journal of Marketing Research, 54(3), pp.347-363.
Chang, H.H., Wong, K.H. and Fang, P.W., 2014. The effects of customer relationship management relational information processes on customer-based performance. Decision Support Systems, 66, pp.146-159.
Choudhury, M.M. and Harrigan, P., 2014. CRM to social CRM: the integration of new technologies into customer relationship management. Journal of Strategic Marketing, 22(2), pp.149-176.
Fjermestad, J. and Cho, Y., 2015. Using Electronic Customer Relationship Management to Maximize/Minimize Customer Satisfaction/Dissatisfaction. In Electronic Customer Relationship Management (pp. 48-64). Routledge.
Garrido-Moreno, A., Lockett, N. and Garcia-Morales, V., 2015. Exploring the role of knowledge management practices in fostering customer relationship management as a catalyst of marketing innovation. Baltic Journal of Management, 10(4), pp.393-412.
Khodakarami, F. and Chan, Y.E., 2014. Exploring the role of customer relationship management (CRM) systems in customer knowledge creation. Information & Management, 51(1), pp.27-42.
Navimipour, N.J. and Soltani, Z., 2016. The impact of cost, technology acceptance and employees’ satisfaction on the effectiveness of the electronic customer relationship management systems. Computers in Human Behavior, 55, pp.1052-1066.
Nyadzayo, M.W. and Khajehzadeh, S., 2016. The antecedents of customer loyalty: A moderated mediation model of customer relationship management quality and brand image. Journal of Retailing and Consumer Services, 30, pp.262-270
Rahimi, R. and Kozak, M., 2017. Impact of customer relationship management on customer satisfaction: The case of a budget hotel chain. Journal of Travel & Tourism Marketing, 34(1), pp.40-51.
Rahimi, R., 2017. Customer relationship management (people, process and technology) and organisational culture in hotels: Which traits matter?. International Journal of Contemporary Hospitality Management, 29(5), pp.1380-1402.
Ritter, T. and Geersbro, J., 2018. Multidexterity in customer relationship management: Managerial implications and a research agenda. Industrial Marketing Management, 69, pp.74-79.
Thakur, R. and Workman, L., 2016. Customer portfolio management (CPM) for improved customer relationship management (CRM): Are your customers platinum, gold, silver, or bronze?. Journal of Business Research, 69(10), pp.4095-4102.
Tseng, S.M. and Wu, P.H., 2014. The impact of customer knowledge and customer relationship management on service quality. International journal of quality and service sciences, 6(1), pp.77-96.