Challenges faced by Tindo Solar
Discuss About The Political Of Innovation Examining Renewable.
Sustainability in business is the most important aspect that helps it keep running in the face of competitions. Time and again there are various challenges that the companies have to face because of various factors that lie in the business flowchart. Innovations must be employed to resolve such problems in business.
Tindo Solar is a very famous and reputed solar power company in Australia. The name of the company is derived from the word “Sun”, because the company is directly dependant on the sun for its business (Tindosolar.com.au, 2018). Tindo is a term in the “Kaurna Warra Aboriginal language”. The company designs very advanced solar panels and peripheral parts needed to install a solar power system in houses and buildings. The company official statement states “Tindo panels are Made for Life”.
The company has been successfully dealing with solar power panels for quite a number of years. However in the recent years it is seen that the company is losing its customer base and many people are migrating to new companies. This has forced the company in looking for means to solve the problem in innovative ways.
It is a fact that of all the growing industries in the country, the solar power industry is somewhere at the top of the list. This industry is having immense potential and people are opting for better solar systems to give them mileage over the traditional systems of energy and electricity. Even the government buildings and institutions are opting for solar power (Aanesen, Heck & Pinner, 2017).
The official data of the country states that the country is producing almost 8000 mw of electricity in the solar power system. The government has also a number of schemes that encourage the people in setting solar systems in their houses. The “Solar homes and communities plan” is such a scheme in which the households and individuals were given special offers and discounts (Morton, 2018).
However recently enough there have been some problems that has cropped up in the industry for which the company is finding it difficult to retain the customers. The company produces high power technologically advanced solar panels, therefore naturally the cost of the solar panels are quite high. There are many new companies that are coming in the market providing solar power panels in much lesser cost (Effendi & Courvisanos, 2012). However the quality of these solar panels are not good enough and they tend to break down soon. Because of the lesser cost people are buying from the new smaller companies and this is leading towards more and more customers facing the problem of breakdowns of their solar power systems. This is making it difficult for the existing reputed companies to retain their customer base.
Importance of sustainability in business
Therefore it is understood from the above narration that the main problem concerning the company is the loss of customers to newer companies who are providing solar panels in lesser cost. The company cannot reduce the cost of its own products to maintain quality.
Therefore clever business strategy and innovation must be used and implemented in order to help the company in becoming self sufficient and averting the problem. The first thing which needs to be done is to make the public aware about the inauthentic organisations which sell products of low quality. The promoting plan must be a joined one comprising of TV notices, daily paper and online networking efforts. The target will be to focus on the expansion of brand mindfulness and expanding maintenance limit about the organization in the clients mind. The littler organizations don’t approach such vast scale commercial battles due to budgetary imperatives. The general population everywhere should be made mindful about the circumstance with the goal that they don’t purchase from obscure organizations and like to purchase from the bigger organizations.
The primary development that can be acquainted to tackle this issue is to isolate the personality of Tindo Solar from all other Australian sunlight based power organizations. This should be possible by putting the brand at the highest point of the client’s psyche in the business. The next innovation that can be brought is to give more technologically advanced solar panels with greater power generating capacity in the same price (Winter, Sizmann & Vant-Hull, 2012).
The ideas that are generated to bring innovative solutions to the business must be studied about the feasibility and possibility of implementation.
The following possibility test is about the commercial campaigns and limited time blend. Solar based power has tremendous potential in growing over the coming years (Frankel, Ostrowski and Pinner, 2014). The organization being one of Australia’s biggest sun powered power arrangement organization has enough finances to help the ad battle that will be greater than different organizations in the business.
The company can also provide better quality solar panels at the same rate by negotiating with the suppliers of various peripheral parts.
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Key Partners · The organization works with sunlight based board makers and organizations that deliver peripherals of the framework. · There are numerous guides and preservationists, the individuals who contribute. |
Key Activities · To gather the key segments of the sunlight based board frameworks for customers. · To give finished products for usage of sunlight based board frameworks. |
Value Proposition · Best quality sun based power arrangemes. · Best advisory body to construct a sun based power arrangement that is most effective. · Best group in the entire business to give finish and perfect arrangement |
Customer Relationships • The organization keeps up devoted client association with committed group of client relationship administrators and officials. · There is a helpline which the clients can dial and get their issues explained. |
Customer Segments • People who needs to decrease the burden on the earth of pollution and environmental degradation. (Palmer, 2014). Individuals who needs to cut on their electric cost. |
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Key Resources The in-house electrical, electronic and mechanical architects who work dedicatedly so as to give impeccable frameworks to the customers. |
Channels · Social media · Website · TV advertisements · Newspaper advertisement |
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Cost Structure · The payment and wages made to the laborers, workers, consultants and alternate individuals from the “administration” (Hinkley et al., 2013). • The generation of the sunlight panels. • Installation and transportation of the items. • Taxes to be paid to the administration in time. |
Revenue Streams · Sales of the solar panels and peripherals · After sales service |
The basic achievement factors which are expected to guarantee that the methodologies which are conceived turned out to be effective in the time span that is set. The main factor is winning back the confidence and trust of the clients who are leaving the business. The second factor is to incorporate new clients consistently by notices battles. The third factor is keeping the brand consciousness of the organization in the highest point of the clients mind. The basic achievement components of the organization must be quantifiable and result situated. The basic achievement variables will be estimated through KPI’s. The KPI or the “Key Performance Indicators” will be made keeping in see the objectives set for the organization for its month to month deals.
Conclusion
un oriented Power Industry is one of the quickest developing ventures in the nation. It is one of the quickest developing businesses in all the other nations of the world too. The organization Tindo Solar is a famous organization in the business. Despite the fact that there have been a few issues in regards to the development of new organizations which are not dealing with quality, the proposed creative changes will take care of the issue and help the organization in becoming further improved in quality.
Reference:
Aanesen, K., Heck, S., & Pinner, D. (2017). Solar power: Darkest before dawn.
Effendi, P., & Courvisanos, J. (2012). Political aspects of innovation: Examining renewable energy in Australia. Renewable Energy, 38(1), 245-252..
Hinkley, J. T., Hayward, J. A., Curtin, B., Wonhas, A., Boyd, R., Grima, C., … & Naicker, K. (2013). An analysis of the costs and opportunities for concentrating solar power in Australia. Renewable energy, 57, 653-661.
Morton, A. (2018). Home – Australian Renewable Energy Agency. Retrieved from https://arena.gov.au/
Palmer, G. (2014). Energy in Australia: Peak Oil, Solar Power, and Asia’s Economic Growth. New York, NY: Springer.
Tindosolar.com.au. (2018). Tindo Solar –. Retrieved from https://www.tindosolar.com.au/
Winter, C. J., Sizmann, R. L., & Vant-Hull, L. L. (Eds.). (2012). Solar power plants: fundamentals, technology, systems, economics. Springer Science & Business Media.
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