Responsibilities of the Marketing Coordinator position
BIMA international is looking for an experienced and knowledgeable individual to fill the position of a marketing coordinator. The company is looking for a high-performing marketing expert to help the firm meet our customers’ needs while enhancing the revenue growth targets of the company. As a marketing coordinator, you will be responsible for planning, implementing and managing all the marketing operations of the company.
- Compile and evaluate advertising campaign proposals. Thus, the applicant must possess the ability to draft annual advertising campaign plans.
- Assessment of and yearly reporting on promotional campaigns.
- Coordination and supervision of offline and online advertising campaigns on newspapers, magazines, and digital media.
- Compile and analyze statistical data and presentation of reports.
- Develop and implement marketing strategies for the company.
- Any other duties related to the advertised position.
- Post-graduate degree or Masters in marketing.
- At least 1 year experience in a marketing related position
- Good communication skills in both written and verbal English
- Excellent problem solving and analytical skills
To apply for this position, kindly email your curriculum vitae and cover letter to the Human resource manager BIMA International at [email protected] by the end of 30th June 2018. Kindly note that only successful applicants will be contacted for an interview.
John Ahmed,
1452 5th Street,
Muscat.
8th June, 2018.
BIMA International,
4567 Jumia Mall,
Muscat-Oman.
Dear Sir/Madam
RE: APPLICATION FOR THE POSITION OF MARKETING COORDINATOR
I hereby submit my application for the position of marketing coordinator as recently advertised by your company. I am particularly interested in the position because I am an expert in the field of marketing and thus, believe I can be a great addition to your workforce.
My current job as a sales and marketing assistant has offered me a great opportunity to gain a vast experience in the field of marketing. I work very closely with the sales and marketing manager to design and implement marketing plans for the company. I am also a holder of bachelor’s degree in marketing. Therefore, my experience and education skills combined make me the best choice for your marketing coordinator position. I am both analytical and innovative and can work perfectly in all types of environments. I am also very creative and imaginative and therefore purpose to work to the best of my ability at all times. For this reason, I believe that I will be a great addition to your team.
I look forward to the opportunity to discuss the marketing coordinator position with your further. I am excited and available to begin working with you as part of your team. Thank you for your time and consideration.
John Ahmed.
I am a hardworking and dedicated individual that purposes to deliver work to the best of my capability. I purpose to learn something new from every experience because I believe that there is always room for self-improvement both personally and professionally.
I have a Bachelor’s degree in marketing and a five year experience in the industry. I believe that I possess vast experience and skills to fill the vacancy in your team.
Applying for the position
In my previous employment, I was charged with the responsibility of introducing a new brand of soap to a novel market niche. Thus, the team had to create a strategy which we incorporated and integrated it with a campaign.
I have also taken part in the marketing campaign of a lady’s lotion called the Lady Care Lotion. The campaign was very successful and brought the company a lot of revenue.
Yes, I once worked on a marketing campaign that was not successful. It was for a male fragrance called Mr Man. It was at the beginning of my career and the campaign failed. However, the team learnt a lot from the failure and since then has run successful campaigns.
It is imperative to point out that creating a string personal brand is critical for a successful career development. Firstly, creating a personal brand helps one to improve and enhances an individual’s standards and separates them from competition. As such, it helps one set the tone about their expertise and create a good reputation for oneself (Saltzman, 2015). Additionally, developing a personal brand allows professionals to establish themselves as an expert in their field (Saltzman, 2015). As such, I helps professional establish an image of themselves as leaders in the field and helps them apart from the rest of the professionals in the same field. What’s more, it helps an individual to define what they stand for and believe in and, therefore, attracts new employers who seek experienced professionals in that particular field. The direction that people find through personal branding is conducive to a progressive mindset (Saltzman, 2015). Therefore, developing a personal brand helps to improve the overall chances of gaining employment within one’s field of specialization by increasing the overall standards of the individual and improving the chances of success.
Before presenting oneself for an interview, it is important that the applicant to prepare well and improve their skills for the interview. The first step to improving one’s skills for an interview is to develop a good verbal and non-verbal communication. In this case, the applicant should demonstrate confidence on the day of the interview by making eye contact, standing and sitting upright, among other non-verbal cues (Moran, 2011). One should also develop critical listening skills. From the start to the end of the interview, the interview should pay keen interest on what the interviewer is saying and failing to listen may cause him or her to miss out on a major opportunity (Zhang, 2011). The interviewee should also focus on delivery instead of giving rehearsed answers. He or she must know the contents of his/her resume and be able to comprehensively articulate and answer the interviewers’ questions without hesitation (Moran, 2011). Most importantly, the individual must find as much information about the company beforehand in order to establish exactly what the company needs and why they are hiring.
In this unit, we have learnt various aspects and topics throughout the semester. Of all the topics learnt in class, the topic on ethics captured my interest as a student. Mainly, this is because the concept of ethics has become an important aspect in today’s world. Through the unit, we learnt that not only are employers required to operate in an ethical manner, also employees are expected to conduct themselves in an ethical manner. In the same way, students are expected to conduct themselves in an ethical manner throughout their academic life. By and large, the knowledge and concepts learnt in this unit will go a long way in improving my ethical conduct in my future employment.
Reference List
Moran, M. (2011). Five ways to improve your interview technique. [Online] The Guardian. Available at: https://www.theguardian.com/careers/careers-blog/five-ways-to-improve-your-interview-technique [Accessed 9 June. 2018].
Saltzman, B. (2015). Why Personal Branding Is Essential To Career Success. [Online] Fast Company. Available at: https://www.fastcompany.com/3048401/why-personal-branding-is-essential-to-career-success [Accessed 9 June. 2018].
Zhang,L.(2015).3 Ways Even the Most Awesome Candidates Can Improve Their Interview Technique. [Online] The Muse. Available at: https://www.themuse.com/advice/3-ways-even-the-most-awesome-candidates-can-improve-their-interview-technique [Accessed 9 June. 2018].
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