lasa 2

Throughout this class you have examined the product or service of a company and addressed market segmentation, pricing strategies, the micro and macro-environments, and the important role customers play in the success or failure of a given product.

Thinking about the company and product or service you have explored during this class, imagine that you are now a competitor of that company. You are responsible for promoting a product that is in direct competition with the product or service you have been exploring.

Don't use plagiarized sources. Get Your Custom Essay on
lasa 2
Just from $13/Page
Order Essay

Develop a marketing plan for your new company’s product or service.

The plan should be indicative of how your company’s market share will increase and include the following:

    • Create a mission statement that best defines your company’s goals and objectives and recognizes the company’s responsibilities to its customers, its employees, and the environment.

 

    • Describe the company’s target market for the product or service and how it differs from the company you have been exploring. Include any secondary markets that you see as a potential target market.

 

    • Describe at least three micro-environment factors and at least three macro environment factors that may have an impact on the company’s marketing of this product.

 

    • What pricing strategy will you use for your product or service? How will you implement that strategy?

 

    • Describe three promotional efforts you could use to promote this product or service to your intended consumer.

 

    • Describe at least one additional product or service the company might add to the product mix that would compliment the current product or service.

 

  • A summation of why you believe your plan will succeed and put your product in the lead. Be sure to cite examples from the company and product or service you explored throughout the modules and compare them to your plan for your new company and product or service.

Place your order
(550 words)

Approximate price: $22

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
$26
The price is based on these factors:
Academic level
Number of pages
Urgency
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more
error: Content is protected !!
Live Chat 1 763 309 4299EmailWhatsApp

Order your essay today and save 15% with the discount code GINGER