Leadership In Change Management For United Products – Case Study Report

Negotiation and Influencing skills in resistance in change management

Discuss about the Leadership in Change Management for United Products.

The purpose of this report is to create a report on the basis of case study explaining the issues faced by the management of the company United Products and how the leader of the organization managed it. The report examines the capabilities of a leader to help the organization to satisfy the internal and external stakeholders for the betterment of the organization. More details about the report are discussed below: 

1. The three forms of resistance identified in the case of United Products are discussed below:

• The management of the company United Products faced high degree of resistance on the part of the employees while making changes at workplace. The initial form of resistance that the employees showed in the organization is the emotional resistance to change. The top level management of the company changed the CEO of United Products that emotionally challenged the employees due to which they resisted to initiate the actions according to the decisions of the new CEO Jack Nickolson. This aspect was at the initial level expressed by initial resistance to work hard at workplace and then it was resulted in increasing staff turnover at workplace (Westerberg, & Tafvelin, 2014).
• Another form of resistance of change is the dysfunctional resistance under which the employees avoided dealing with the urgent pressure and the issues. They also declined the work that was needed to be done in order to increase the productivity. This aspect was expressed by the employee by leaving the organization and increase staff turnover. Due to dissatisfaction the employees started to decrease the productivity of their work.
• The stakeholders of the company initiated sociological resistance under which the employees along with communities resisted to change due to lack of trust issues. This aspect hampered the overall performance of the organization (Bolman, & Deal, 2017).

1. Three remedial actions taken by the management to pacify the staff are discussed below:

• The management of the company initiated the technique of competitive intelligence under which they spied on the competitors along with the union. This helped the company to gained knowledge about the activities that other are doing to satisfy the employees present in the industry. 

• Further, the management also aimed to increase the trust level of the employees by providing those perks and benefits on the course of job. This aspect also increased the satisfaction level of the employees. Increase in trust level connected the employees with the activities of organization which decreased staff turnover (Haslam, Van Knippenberg, Platow, & Ellemers, 2014).
• Lastly, the organization reduced the work load and tension of the employees that ultimately made them stay in the United Products and work with them as well.

1. Four change management skills demonstrated by CEO Jack Nickolson through the case study are:

• Trust-building
• Competitive Intelligence
• Organization of work
• Personal Resilience

1. The management of the company United Products handled the situation with the external stakeholders of the in the following ways: 

• The management of the company understood the significance of the external stakeholders of the company in respect to which they professionally handled the situation in such a way that the interest level of the stakeholders is subsequently increased. The management of the company formed various methods to evaluate the performance of the employees and guide them to work better. The management also informed the stakeholder with the growth of the company and upcoming projects that can increase their profits margins as well. The company also trained the employees in initiating effective communication with the external stakeholders of the organization and addressing their problems and solving them effectively (Perko, Kinnunen, Tolvanen, & Feldt, 2016).
• As the products served by the company includes the use of chemical that contribute in depleting the environment, resulting to which, the organization initiated adequate corporate social responsibility that helped them to maintain the health of the nature. The organization replaced the use of chemicals with some other products and they also stated disposing the waste material at landfills so that they can end pollution caused by them. Further, the organization also aimed to comply with all the societal norms and rules presented in the society resulting to which the satisfaction level of the community increased. United Products kept all the external stakeholders interested in the activities of the company (Leroy, Anseel, Gardner, & Sels, 2015).
• Social expectations refer to the aspects that increase the satisfaction level of the people living in the society and improve the nature as well. It is important for the organization to comply with the social norms in order to flow their activities adequately in the target market. United Products Company aimed to fulfill the social expectations of the people of the company by initiating the program of greener and cleaner earth. This aspect helped the company to comply with the environmental expectations along with which they also initiated the societal norms initiated in the society (Cummings, et. al., 2010).
• As discussed in the case study that the case that the company United Products is a part of the Asian culture however the company is occupied with people coming from different parts of the world. So, the organization adequately complied with the domestic culture norms along with the culture of expatriate employees coming from different part of the world. The organization initiated cross culture communication activities that helped the internal as well as external stakeholders to communicate with each other and understand different cultures as well. As the company has diversified employees so they welcome employees with diverse language and culture as well (Verbeke, Bagozzi, & Belschak, 2016). 

1. The process of diversity influences the work of team as well as individual members and their employing organizations. The aspects of diversity and culture help the organization to understand the importance of diversity and different cultures present with them. An organization can successfully grow in the target market by diversifying their scope of activity and adopting different cultures in the target market. With the use of such aspects only the organization can successfully expand their business in different markets. Also, it should be noted that expansion strategies are always prosperous for the stakeholders of the company as it provides better income for them (Demirtas, & Akdogan, 2015).

Apart from that, the persuasion methodologies with the help of which the organization earn amiable outcome in the eyes of external stakeholders are discussed below:

• Moral Appeal: The organization United Products initiated the persuasion methodology under which the made a moral appeal publically to all the people preset in the society with an aim to help them to understand negative impacts initiated through their activities.
• Emphasizing potential loss: As the company lost its potential employees which ia major loss for them, so they addressed this loss in the society. Resulting to which, they gained acceptance in the target market because they understood the problem present within them and are trying to rectify it without implementing any wrong act (Caniëls, Semeijn, & Renders, 2018).
• Rewards and gifting: The process of reward and gifting helped the organization to maintain fixed relationship with competitors and other stakeholders present in the society.

All the above mention three persuasion skills helped the company to effectively communicate with people present in the society and satisfy them.

1. As discussed in the (9) paragraph of the case study that Jack has the capability of being competitively intelligent resulting to which adequately take decisions for the betterment of the organization and the society as well. He adequately understood the requirements of the employees and the local community from the company in response to which he adequately initiated measure to satisfy them (Bakhri, Modding, Gani, & Lamo, 2015). Further, four communication skills used by Jack are discussed below:

• Leadership: Leadership is the basic skill that is required by the every leader present in the society in order initiate the decision properly. Similarly, Jack also adequately made use of his leadership skills with the help of which the insisted the employees to work in order to increase productivity for organization (6). He also trained the leader and communicated his motive to all the employees present in the organization so that they can efficiently work to achieve productivity at workplace (8). He also trained supervisors of company so that they can hold on productivity and quality in the activities of the company (6) (Regan, Laschinger, & Wong, 2016).
• Attentive: Attentiveness is a very important skill that is required by the leader of every organization in order to successfully understand the needs of the employees and work accordingly. Jack in the organization demonstrated the skills of attentiveness. He adequately increased the productivity of the whole organization but later he realized that this pressure is increase the staff turnover rate at workplace. In regards to which he adequately communicated with the employees and initiated activities to increase their satisfaction level as well (Singer, 2018). His attentiveness towards the organization helped him to know about the progress and failures of the organization effectively (10).
• Understanding: It should be noted that understanding is the most important communication skills that should be initiated by the leader of the organization. Jack adequately understood the requirements of the organization and employees in response to which he initiated the activities to increase the productivity and decrease the leisure of the employees (Currie, Gormley, Roche, & Teague, 2017).
• Motivating: lastly, motivation of the leader of the organization to initiate the change management program. So, Jack motivated the employees of the company and trained them in such a way that the welcomed the change management program and supported the organization increasing its productivity (Cascio, 2018).

Both the leaders of United Products are diverse in nature and the working style of both the leaders is entirely different due to which the employees resisted at the beginning when the company was taken over and Jack became the CEO. Contrasting the above mentioned skills of John, it should be noted that both the leaders were likable in their individual skills. Like, John was good in satisfying the expectations of the employees and the staff turnover rate whereas Jack is good in increasing the productivity of the organization. John lacked competitive knowledge and growth skills while Jack is lacking integrity and increasing satisfaction of staff skills (McKenzie, 2015).

 Similarity and differences between the leadership styles of the leader and the change implemented by them

1. Evaluation of the success of the changes between the two business leaders

Conclusion

Thus, in the limelight of above mentioned events the fact that should be noted is that communication and negotiation are important aspect of a leader that they portray at workplace with an aim to increase the productivity of the organization. Further, it is important for the leader to maintain the interest of internal as well as external stakeholders of the organization in order to successfully achieve the targets and keeps them interested in the companies. The above mention report successfully describes the issues present with the employees of United Products and the remedial actions taken by the leader Jack. It also explained the difference between both the leaders and persuasion methodology. Lastly, it also explained the leadership style and ethical perspective of the leader at workplace. Further, the report adequately satisfies the requirements of the assessment. 

References 

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Negotiation and influencing techniques for optimal outcomes

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