SMART Objectives And Developing Strategies For Coles Supermarket

BSBHRM523 Coordinate the Learning and Development of Teams and Individuals

Purpose of Coles Supermarket

Table: SMART Objectives of Coles Supermarket

(Source: Self-created)

With a diverse range of various products, Coles Supermarket needs to include a Marketing Mix 7Ps strategy to meet its objectives.

Table: Developing Strategy for Coles Supermarket

(Source: Self-created)

• “Governmental policies” for position and focusing on the regulations and industry codes can increase organizational sustainability.
• Providing effective “employee training” can increase the organizational efficiency of Cole’s supermarkets and it helps in professional development ((Pulker et al. 2018)).
• “Consumer engagement” can help to understand their perceptions and needs.
• “Understanding marketing needs” can help to develop the organization in the Australian retail sector.

• Implementation of the “7Ps marketing mix strategy” can clear the concept of employees or staff and help to achieve organizational goals.
• This strategy involves marketing, representing consumers, training and recruiting managing teams, and increasing productivity and this is beneficial for Cole’s
• “Employee Engagement Strategy” also helps to develop workplace knowledge, attitude, and skills of employees (Matthews, 2018).

Required Skills and Knowledge for Training Officer

• Excellent written and verbal communication.
• Ability to understand training needs to develop teams.
• Strong and efficient reporting skills can help to get a chance for a job as a training officer
• The procedure of making to understand the trainers about some topic can help to get a chance in the job role of training officer in Cole’s supermarket.
• Highly capable, determined, and energetic dispositions (Ricciardelli, 2021).
• Knowledge and experience in business acumen, detailed attention, and planning, change management, presentation skills, organizational awareness, driving results, customer service, project management, honesty, and integrity are required to get a job role as a training officer in Cole’s supermarket.

Table: Personal SWOT Analysis

(Source: Self-created)

• Low writing proficiency creates a difficult situation to maintain the job role of a training officer.
• Low speaking skills in a public auditorium or in terms of giving a presentation are major gaps in this.
• Lack of data analysis skills to identify an employee and their efficiencies in terms of providing them with meaningful insight.
• Low efficiency in critical problem solving creates major obstacles in terms of getting a job as a training officer.

Short Term Goals

• Improving performance numbers is beneficial in terms of getting a job.
• Improving communication and networking skills can help to provide mind satisfaction.
• Observing co-workers and communicating with them can increase my efficiency by reducing stress and anxiety.

Long Term Goals

• Increasing responsibilities and duties can help to achieve the goal of life.
• Becoming a thought leader can enhance my personal and professional skills (Lanzi et al. 2019).
• Participation in a professional organization can increase the experience by improving skills.

• Meeting Between Employee and Supervisor

Supervisor: Do you think that a learning plan can increase the efficiency of an employee

Employee: Yes, I think, it can improve efficiency Sir, because it can help to develop knowledge and productivity.

Employee: Sir, can you please define what should be the exact procedure of a learning plan

Supervisor: Sure. A proper learning plan can be completed with 5 major components which are assessment, practice, presentation, warm-up, and identifying objectives.

Supervisor: Tell me, do you have any idea how this learning plan is effective in Coles supermarket’s development

Employee: I think that this learning process can help to align employees with the company to increase performance and develop their professional and personal skills of them.

Supervisor: Nice thought man!

Employee: Thank you, Sir.

Supervisor: It’s been nice talking to you

Employee: Me too Sir. Thank you for discussing this with me in this context.

Supervisor: You’re welcome! Have a good day.

Employee: You too Sir. Goodbye.

• From the above meeting, it has been analyzed that a proper learning plan can provide everything in corporate and personal life. This kind of “Self-development plan” can create professional and personal development and that is beneficial for an employee and the coal supermarket itself.
• Identifying training and learning needs can be achieved with different levels of skills, knowledge, and attitudes. It is necessary to increase productivity in the organization. This can help to improve the productivity and efficiency of employees. Along with that, both quality and quantity are needed to be focused on for development (Zakharova et al. 2019). Time management and understanding Cole’s needs, improving culture can help to improve an employee in every aspect.
• Creating a vision, developing a well-structured plan, tracking progression reports, and reviewing the plan on a regular basis can help to improve “Personal Development Goals”. Along with that, improving time management, increasing emotional intelligence, cultivating resilience, listening activity, and improving communication skills are the major strategies in terms of achieving “Professional Development Growth”.
• In the initial stage, it is necessary to create a “Personal SWOT analysis” to identify strengths, weaknesses, opportunities, and threats. After that, it is recommended to set goals. After analyzing the goals it is necessary to create an action plan for achieving the goals. Once the action plan is created “Self Development Strategy” is need to be included in order to assess the progress.
• Mentors and training providers are the main resources in this aspect. They help to set the goals and clear the vision to increase personal and professional’s skills (Makarenko and Kazakova, 2019). These developing skills can help the employees to increase the performance of an organization. Usually, a mentor and a trainer are solely responsible in terms of increasing and improving Coles’ efficiency.
• Self-awareness, motivation, self-efficacy, empathy, and social dexterity are considered 5 major key elements in terms of personal and professional development. These key elements help to achieve the goals. Along with that, effective collaboration with everyone, learning the best skills, making good habits, setting boundaries managing situations and obstacles is a major priorities of an employee.
• Expanding accountabilities, feedback counseling, opportunities for formal presentation, understudy training, lateral transfer, replacement assignments, work with specialists, attending training programs; functional training, and mentoring are the main PD activities that can help an employee to reach the goals of Cole supermarket (BOIKO, et al. 2021). These activities can help an employee to increase and enhance professional and personal skills.
• Development and training, setting goals, incentive performance, facilitating extraordinary internal communication, making productive meetings, effective and insightful project management, shred culture, vision, and purpose, prodigy recognition, being flexible are the main PD activities that can help to improve team performance of an organization. All of these activities can build up and motivate each employee of the organization so that a team can show their efficiency by increasing organizational sustainability.

• The main purpose of this PD meeting is to demonstrate the necessity of the Cole supermarket and it can show the achievable and improvement areas for employees which is necessary. This meeting also demonstrates some meaningful steps to achieve the goals. Along with that, these goals become verified and specific so employees can easily understand the purpose of this personal development planning.
• There are a few external and internal training providers who have suggested some solutions in the PD meeting for training and learning. The training and learning journey starts with engagement and ends with reinforcement. Diagnosis, learning, application, assess are the middle steps (Dickson et al. 2021). These are the major training and learning program that can increase the personal and professional skills of the employees.
• As discussed in the PD meeting these personal and professional development goals can be achieved with a proper training module. This module can take moreover 8-9 months to properly train the employees of Cole’s supermarket. This can help to increase the sustainability of the retail market in every aspect.
• With the help of this planning, team members of the Cole supermarket become more beneficial because it helps to increase their efficiency. Along with that, this training and coaching program can provide clear goals to them, helps to identify their weakness and strengths also (Jordan et al. 2021). Their employability can also increase with the help of this training and development program.
• There are few staff members of Coles supermarket are available and they have preferred some different training process which is divided into five major stages for Coles improvement and increasing staff efficiency. Those stages are

These training plans can help the employees to increase the efficiency and professional development areas in Cole supermarket.

• It is necessary to keep monitoring the entire process so the steps are:

1. Identifying objectives and goals of the PD meetings.
2. It is also necessary to define indicators.
3. Along with that data collection timeline and methods can help to define progression report of training and coaching employees.
4. Identifying the responsibilities and roles of each employee, mentor and trainer are necessary.
5. Reporting templates and creating a sustainable analysis plan are necessary for this aspect.
6. Finally providing feedback about the training can help to understand their final perspective and goals for Cole supermarket

References

BOIKO-BUZYL, Y.U.L.I.I.A., OKHRIMENKO, I., SPRYNCHUK, S., OKHRIMENKO, S., BLOSHCHYNSKYI, I. and PIANKIVSKA, L., 2021. Characteristics of Indicators of Professional and Personal Development of Modern Leaders of Law Enforcement Agencies. Journal of Contemporary Issues in Business and Government| Vol, 27(3), p.245.

Dickson, K.S., Glass, J.E., Barnett, M.L., Graham, A.K., Powell, B.J. and Stadnick, N.A., 2021. Value of peer mentoring for early-career professional, research, and personal development: a case study of implementation scientists. Journal of clinical and translational science, 5(1).

Gladka, O. and Fedorova, V., 2019. Defining personnel marketing strategies. Business: Theory and Practice, 20, pp.146-157.

Jordan, J., Bavolek, R.A., Dyne, P.L., Richard, C.E., Villa, S. and Wheaton, N., 2021. A virtual book club for professional development in emergency medicine. Western Journal of Emergency Medicine, 22(1), p.108.

Komari, A., Indrasari, L.D., Tripariyanto, A.Y. and Rahayuningsih, S., 2020, July. Analysis of SWOT Marketing Strategies and 7P Influence on Purchasing Decision. In Journal of Physics: Conference Series (Vol. 1569, No. 3, p. 032002). IOP Publishing.

Lanzi, R.G., Footman, A.P., Washington, T., and Ramey, S.L., 2019. Effective mentoring of underrepresented doctoral trainees and early career scholars in the biobehavioral and health sciences: A developmental framework to maximize professional growth. American Journal of Orthopsychiatry, 89(3), p.378.

Makarenko, S. and Kazakova, T., 2019. Features of Management by Professional and Personal Development of Personnel: the Case of Ukraine. PROCEEDINGS BOOK, 24, p.143.

Matthews, G., 2018. Employee engagement: what’s your strategy. Strategic HR Review.

Pulker, C.E., Trapp, G.S., Scott, J.A. and Pollard, C.M., 2018. Global supermarkets’ corporate social responsibility commitments to public health: a content analysis. Globalization and health, 14(1), pp.1-20.

Ricciardelli, R., 2021. Socialization Across the Three Stages of the Correctional Service of Canada’s Correctional Officer Training Program: An Ethnographic Study. Journal of Qualitative Criminal Justice & Criminology.

Van Kampen, T. and Kirkham, R., 2020. Assessment of the Supermarkets and Grocery Stores Sector in Australia: A Case Study of Woolworths and Coles using DEA and VAIC™. Journal of New Business Ideas & Trends, 18(1), pp.1-11.

Zakharova, M.A., Karpacheva, I.A. and Mezinov, V.N., 2019. The professional and personal development of teachers in the context of continuing education. Amazonia investiga, 8(23), pp.538-546.

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