Have you ever recognize the company or organization represented by the apple logo? Does anyone know how the company came about? The apple company was started in 1976 by Steve Wozniak and Steve Jobs. The very first Apple 1 was 8k of RAM and a video interface. At first it was just a kit that people was supposed to buy and put together their self. Until a Byte shop in California offered to by Wozniak and Jobs computers and put them together and sell them.
Now see I never knew all this about the apple logo. I have recognized the logo before but I never knew how the logo came about.
The notice this logo when I got in high school in the school library. I had to do a project on computers in 1998 and the apple software was one of the picks I didn’t pick it. But I was also in P. R. I. D. E program where I had to take a computer class and learn about the apple logo products.
Now with this assignment I get to know even more about the apple logo. First of all, the graphic has changed but you know that it still stands for apple computers. It went from multi-rainbow colored to a solid polished chrome design.
But no matter what the color of it is I will still recognize this logo as Apple Inc.
The graphic techniques used in the creation of this universally strong corporate visual identity are simplicity and innovation. Apple Inc. no longer use their name in there logo anymore. I think that the new Apple Inc. brings a better look to the company now. It will let people know that they have grown to bigger and better things. Like iPods, iPads and iPhones. No matter how much the logo change it will always represent Apple Inc. Secondly, the graphic design represents that the company have outgrown its self. That it have upgraded to bigger and better things, like for example they made mini computers into iPods, iPads and iPhones. The new graphic design tells us that they have done better stuff with their equipment. They want to show how they taking their business to a bigger level. That they are a company that haves expanded over the years. The company just was looking for a new look to bring in more people to the company. They wanted the new look to show people how they upgraded their business.
Finally, the basic design element and graphic techniques that were used to create this visual identity was the apple. So the visual identity for the Apple, Inc. is the apple with a bit taken out of it. They also kept the colors of the rainbow that just didn’t put it all in one apple. They made all different colors of the chrome apples. It also haves simplicity and innovation. So Apple, Inc. customers will never forget them because of the similar that the logo have. To sum it up, it fit with the products or service because Apple, Inc. s letting us know that they are still growing strong. It also letting us knows that their product is the best to have in the world today. Apple is letting people know that it product is an excellent computer brand for both home and office. It’s a great product for desktops, desktops, iPods, iPads and iPhones. This new graphic identity will fit with the product because all apple products are made to last forever. The graphic logo represents an apple, which the apple means knowledge, and all apple products are made up with lots of knowledge.