Evaluation of the effectiveness and the usefulness of the learning experience of the individuals
Discuss about the Academic and Business Research for Professional Development.
Self-reflection is a part of the personal and professional development of human being (Kolb 2014). However, individual’s self-reflection enables them to understand their strength and weakness regarding their learning process. However, as professional in the business management domain, it is important for the individuals to understand each aspect of the management team. This assignment focuses on the advantages and disadvantages of the social media marketing in business. Self-reflection of the individuals will be addressed in this section over the learning of the benefits and drawbacks of social networking in the context of business. However, for the personal professional development, it is important an individual to identify the strength and weakness of their existing knowledge.
Learning experience highlights on the interaction, program and the courses that enable the individuals to gain experience from such processes (Boud et al. 2013). However, the experience can be gathered through theoretical learning and practical learning (Siemens 2014). In order to achieve the goal regarding the educational interaction and learning experience are essential. The assessment 3 is based on the assessment 1 and 2 that reveal the advantages and the disadvantages of the social networking in the business. From the learning of previous assessments, the individual is able to improve their knowledge regarding the benefits and the drawbacks of the social media in the business. As a management student, I am able to understand that social media networking enables the employees to maximize their internal communication and they are able to share their knowledge with other. Hence, identification of these advantages of using the social network in the business improves my learning experience. However, the major drawbacks of social media are also addressed in the previous studies, which give me new learning experience regarding the use of social network.
Learning experience is valuable for the individuals to give them a clear concept regarding their learning (Savery 2015). Regarding me study of impact of social media marketing in business will enable me to identify the advantages and disadvantages of this modern marketing tool. Learning experience leads the individuals to apply their skill practically that is developed from the theoretical knowledge. From the assessment, 1 and 2 I have gained knowledge over the application of social media marketing that will be helpful in my professional life in near future.
Course is a process includes a certain time to learn something new (Fisher et al. 2014). However, as a management student my management course is helpful for me to understand the various aspects of the management in order to develop my skill and knowledge. On the other hand, program like different educational programs are beneficial to enhance the knowledge of the people (Kasemsap 2016). According to me the previous studies reveal a brief knowledge about the advantages and the disadvantages of the social media application.
Benefits of the different learning process
This knowledge will be helpful more me to develop me personally and professionally in the coming future. In order to make me as a good management executive in future such learning experience is useful. In future as a marketing executive, I need to understand the social marketing as it is a modern tool of the marketing. On the other hand, for the application of social media marketing I need to understand the advantages and disadvantages of it in order to maximize the business performance. Hence, such knowledge that I have obtained from the study of assessment 1 and 2 will enable me to access the social media networking in the business in near future. Thus, such learning experience is beneficial for me to enhance my career in the professional sectors. Therefore, I will apply this knowledge to minimize the error in my work in the professional sectors.
A learning process includes various stages like observation, listening and evaluation of various things (Boud et al. 2014). According to me, during the learning process of the application of social media network in business I have acquired a brief knowledge regarding this topic. During this learning process I have reviewed various journals to collect authentic data regarding the benefits and challenges of social media marketing in context of business. Therefore, I get knowledge by reading these articles and is able to make a clear understanding of the positive and negative impact of social network in business. However, I have a little idea of the benefits of social network in the business that increases by carrying out such business research. Therefore, I have watched many videos regarding the benefits and drawbacks of the social media in business. On the other hand, discussion with the seniors who are associated with the marketing enables me to improve my existing knowledge. On the other hand, observation of the other works those are related to the marketing filed will allow me to gather much knowledge about the effect of social media marketing on business.
Business research regarding any topic is helpful for the individuals to enhance their business knowledge (Anand et al. 2016). As per my viewpoint, the research regarding the advantages and disadvantages of the social media network in business is beneficial for my research learning process. The objective of the previous project is to underpin the benefits and drawbacks of the social media application in the business. Hence, this is the main learning thing of this current research. However, such business research enables me to get an overview of the impact of social networking in the business. The benefits that are identified in the business research include employee motivation, effective communication, enhancement of the brand awareness and prompt marketing in the business. On the other hand, the drawbacks of the social media marketing include technological risk, breach of the confidentiality of the information and insecure application that leave a negative impact on the brand value. Hence, such business research will enable me to improve my learning process during this research by fulfilling the research objectives. I have got a clear concept over the social media marketing tool in the business from the current business research, which enhances my marketing knowledge.
Discussion of the phases that occur in the learning process
Learning process allows an organization or an individual to develop their existing skill and knowledge. Continuous learning minimizes the knowledge gap that makes the individuals more effective (Dragan et al. 2017). However, I have achieved a transparent overview regarding the positive and negative impact of social network on business performance. Previously I have made a business project over the impact of digital marketing on business performance, which can be related to this present topic. However, social media is a part of digital marketing for this reason such current study will enable me to improve my existing knowledge that I have got through the study of the effect of digital marketing on business.
According to the popular view current study can improve the existing knowledge or enables an individual to apply their current knowledge in future study (McIver et al. 2016). I feel that assignment 1 and assignment two will be helpful for me to improve my marketing knowledge based on the application of social media network in context of business. The main reason of such particular activities that have conducted in assignment 1 and 2 is to develop an appropriate concept of the modern marketing tool, which has been achieved by analyzing the use social media in business. According to the hypothesis it has been received that social media have both positive and negative effect on the business performance.
Knowledge can be achieved by the transformation of the theoretical knowledge into practical knowledge (Lucieer et al. 2016). I have gained experience from the learning process that is based on the pros and cons of the social media marketing in business performance. As a management student it is crucial for me to have a clear idea of the marketing tools that are used in modern era. Hence, social media marketing is the best way of digital marketing and has been using rapidly in the business industries. In order to make myself as a perfect management executive it is vital to understand the pros and cons of the social media marketing before access it. This clear idea will help me to make myself as an effective employee in the marketing department in future. On the other hand, I will be able to share my knowledge with my other colleagues in order to use the social media network in an ethical way. Apart from this such current knowledge will enable me to get appraisal in my professional career in coming future.
Conclusion
The above study represents a self-reflection from the learning experience of the use of social media in the business. However, learning experience helps the individuals to maximize their knowledge by acquiring new knowledge. Hence, in this study, I am able to get a clear idea about the positive and negative impact of the social media network on the business performance. Therefore, such learning experience will enable me to get an opportunity in the professional sectors in future.
References
Anand, J., Mulotte, L. and Ren, C.R., 2016. Does experience imply learning?. Strategic Management Journal, 37(7), pp.1395-1412.
Boud, D., Cohen, R. and Sampson, J. eds., 2014. Peer learning in higher education: Learning from and with each other. Routledge.
Boud, D., Keogh, R. and Walker, D. eds., 2013. Reflection: Turning experience into learning. Routledge.
Dragan, A.D., Gordon, G.J. and Srinivasa, S.S., 2017. Learning from experience in manipulation planning: Setting the right goals. In Robotics Research, pp. 309-326.
Fisher, D.H., Pazzani, M.J. and Langley, P. eds., 2014. Concept formation: Knowledge and experience in unsupervised learning. Morgan Kaufmann.
Kasemsap, K., 2016. Utilizing social media in modern business. In Encyclopedia of e-commerce development, implementation, and management (pp. 2171-2182). IGI Global.
Kolb, D.A., 2014. Experiential learning: Experience as the source of learning and development. FT press.
Lucieer, S.M., van der Geest, J.N., Elói-Santos, S.M., de Faria, R.M.D., Jonker, L., Visscher, C., Rikers, R.M. and Themmen, A.P., 2016. The development of self-regulated learning during the pre-clinical stage of medical school: a comparison between a lecture-based and a problem-based curriculum. Advances in Health Sciences Education, 21(1), pp.93-104.
McIver, D., Fitzsimmons, S. and Flanagan, D., 2016. Instructional design as knowledge management: A knowledge-in-practice approach to choosing instructional methods. Journal of Management Education, 40(1), pp.47-75.
Savery, J.R., 2015. Overview of problem-based learning: Definitions and distinctions. Essential readings in problem-based learning: Exploring and extending the legacy of Howard S. Barrows, 9, pp.5-15.
Siemens, G., 2014. Connectivism: A learning theory for the digital age.
Order an Essay Now & Get These Features For Free:
Turnitin Report
Formatting
Title Page
Citation
Outline
