Combine your Strategy and Positioning and Product, Pricing, and Channels papers along with your promotional strategy into a single Marketing Plan.
Write a 2000,-word paper that integrates your previous Learning Team assignments into a final Marketing Plan. In addition to your previous papers, include the following:
•Your promotional strategy for your product or service, including how you may use the following:
◦Advertising
◦Public relations
◦Digital marketing
◦Sales promotion
◦Direct marketing
◦Event marketing
◦Outdoor
prepare a 5-slide Microsoft® PowerPoint® presentation illustrating your Marketing Plan.
Format your paper and presentation consistent with APA guidelines.
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