Individually, students will read 6 journal /academically reviewed research articles that pertain to marketing a service (as opposed to a product). Students will then write a 6 page report synthesizing those 6 articles.
ABSOLUTELY NO INTERNET ARTICLES OR OTHER NON-JOURNAL ARTICLES SHOULD BE USED FOR THIS ASSIGNMENT
Please note the following criteria from the syllabus regarding assignment submissions:
3. Typewritten in size 12 font and professional style
4. Double-spaced
5. Professional in appearance