Question 1
Part 1
Do you feel that it is important for a brand to establish a relationship with a customer? Why?/Why Not?
Part 2
What are some of the pros and cons to a brand making “building customer relationships” a part of their marketing strategy?
Question 2
Part 1
Why is it important for a brand to pay attention to changing laws, the environment and new competitors entering the market?
Part 2
Why is it more important than ever that a brand be aware of social responsibility? (Hint: Think about some companies who have failed at this)
requirements:
Provide well thought and researched responses
Write as if you were writing for your boss in real world situation
Do not:
- Provide one or two sentence responses
- Poorly researched answers
- Rudeness or excessive grammatical errors
- No commenting on another students response